Because the aggressive world of advert tech and mar tech continues evolving in opposition to a backdrop of unsettling financial circumstances, delivering the most effective efficiency is prime of everybody’s thoughts. That’s why after we requested you, our Adweek readers, to vote on our fourth annual Adweek Readers’ Selection: Better of Tech Companion Awards—which acknowledges the highest promoting and advertising and marketing know-how suppliers and leaders—you responded with gusto. 1000’s of votes have been forged throughout 33 classes. (We allowed one vote per particular person each 24 hours.) Thanks to everybody who voted, and congratulations to this 12 months’s winners.

Adform
Finest Demand-Facet Platform

PubMatic
Finest Provide-Facet Platform—Tie

Yahoo
Finest Provide-Facet Platform—Tie

OpenX
Finest Advert Community: Video

InMobi
Finest Advert Community: Cellular

Spotify Viewers Community
Finest Advert Community: Audio

Talkwalker
Finest in Social/Influencer Tech, Social Intelligence Platform

Trello
Finest in Productiveness: Venture Administration Software program—Tie

Monday.com
Finest in Productiveness: Venture Administration Software program—Tie

Hootsuite
Finest in Social/Influencer Tech, Social Advertising Administration Platform

Tribe
Finest in Social/Influencer Tech, Influencer Advertising Platform

Google Analytics
Finest in Media Planning/Attribution

HubSpot
Finest in Mar Tech: Advertising Cloud/Automation

Salesforce
Finest in Mar Tech: Buyer Knowledge Platforms

Marketo
Finest in Mar Tech: Journey Administration

Lotame
Finest Knowledge Administration Platform


Mailchimp
Finest in Mar Tech: E mail Advertising Service—Tie

Salesforce Pardot
Finest in Mar Tech: E mail Advertising Service—Tie

Okta
Finest in Mar Tech: Id Platform

Lamar Promoting Co.
Finest in Digital Out of Dwelling Service

InfoSum
Finest Privateness Preserving Knowledge Answer, aka Knowledge Clear Room—Tie

Snowflake Cloud Knowledge Platform
Finest Privateness Preserving Knowledge Answer, aka Knowledge Clear Room—Tie

Zeotap
Finest in First-Get together Knowledge Integration Options

Captify
Finest in Search Advertising Platforms

Publica
Finest in Video Advert Servers

IAS
Finest Model Security Answer, Finest in Fraud Prevention Platforms

IAB Tech Lab, Vendor-Outlined Audiences
Innovation/Innovator of the Yr

MNTN
Finest in Addressable TV Options

Brian O’Kelley, co-founder, CEO at Scope3
Character of the Yr—Tie

Zach Edwards, senior supervisor, menace insights at Human
Character of the Yr—Tie

Lisa Torres, president, multicultural observe at Publicis Media
Variety Advocate of the Yr

Zoom
Finest in Productiveness: Videoconference Platform

Amazon Alexa
Finest in Productiveness: AI Digital Assistant

Criteo
Finest Retargeting Answer

Comscore
Finest in On-line Viewers Measurement

Blockthrough
Finest Advert Filtering Answer