Dan Wieden, founding father of company Wieden + Kennedy and author of Nike’s legendary “Simply Do It” line, has died age 77.
His company tweeted the information with the phrases, “Thanks Dan, for throwing the doorways huge open for individuals to stay as much as their full potential. We are going to miss you a lot.”
Born and bred in Portland, Oregon, Wieden based the company in 1982 with David Kennedy, who died a yr in the past. The pair, who met at McCann-Erickson Portland, grew Wieden + Kennedy into a world community of eight workplaces, using 1,500 individuals worldwide. The company is owned by a belief to make sure its continued independence.
Rival company Goodby Silverstein tweeted, “If promoting may have holy individuals, Dan Wieden was definitely considered one of them. He spoke to these of us nicely past his personal firm, telling us it was important to do issues that had by no means been accomplished earlier than, and convincing us all that these issues have been already inside us.”
Wieden acquired the President’s Award from D&AD, the lifetime achievement award from Clio, and in 2012 acquired the Lion of St. Mark award from the Cannes Lion Worldwide Pageant of Creativity.
The household have requested that any items be made to Caldera Arts, a Portland-based charity that was initially arrange by Wieden in 1996. It to deliver younger individuals with restricted alternatives along with artistic professionals to make artwork and be in relationship with the pure world.
Wieden is reported to have died peacefully at his house in Portland.