Friday, July 22, 2022
HomeInfluencer MarketingWhat Are TikTok LIVE Presents and How Do They Work?

What Are TikTok LIVE Presents and How Do They Work?


TikTok LIVE Presents is a useful characteristic on TikTok that enables viewers to react to your movies, exhibiting appreciation in your efforts. It is among the extra fashionable methods for rising TikTokers to generate income on the platform and contributes to the wholesome incomes that fashionable TikTok performers can now drive from their content material. Should you surprise how a lot you can also make out of your TikTok account, have a look at How A lot do TikTokers Make with our bonus TikTok Influencer Earnings Estimator.

As well as, as you think about the chances in your followers paying you TikTok LIVE Presents, have a look at our checklist of Highest Paid TikTok Influencers, the place you possibly can seek for matter influencers by area of interest and placement.

Find TikkTok Influencers


What Are TikTok LIVE Presents and How Do They Work?:


What are TikTok LIVE Presents?

TikTok LIVE presents are rewards followers can provide to their favourite creators for internet hosting a TikTok LIVE video. Streamers should first make LIVE Gifting lively earlier than individuals can ship them presents. You may also gather Diamonds you can redeem for cash from TikTok. 

The sender of LIVE Presents is topic to the platform’s Digital Objects Coverage. Nonetheless, Should you reside within the European Financial Space, Switzerland, or the UK, TikTok has changed its Digital Objects Coverage with a Cash Coverage and a Rewards Coverage. These new insurance policies got here into power in June 2022. The Cash Coverage targets TikTok customers within the chosen European areas who buy digital Cash to activate or entry different digital objects or companies on TikTok. For instance, a viewer would possibly buy TikTok Cash to ship as a TikTok LIVE Reward to your favourite streamer. As well as, the Cash Coverage outlines how TikTok customers should purchase and use Cash, together with guidelines referring to withdrawal rights, refunds, and ensures. 

TikTok’s Rewards Coverage is extra related to influencers and different content material creators on TikTok who reside within the related European international locations. This explains the necessities for individuals to gather Rewards on the platform. It applies to customers of the Platform that take part in incentive applications supplied by TikTok to incentivize customers to work together with the Platform and create high-quality, partaking content material – together with these making TikTok LIVE streams. The primary areas coated within the Rewards Coverage relate to:

  1. Who’s eligible to take part in a Program?
  2. How will you take part in a Program?
  3. Termination and suspension
  4. How do you gather Rewards?
  5. What are you able to do with Diamonds?
  6. How does the Diamond Fee Course of work?
  7. Adjustments to a Program

The older Digital Objects Coverage applies to the remainder of the world (though India has its personal model). It covers a lot of the identical materials as within the new European Cash and Rewards insurance policies.


What’s TikTok Creator Subsequent?

TikTok has arrange Creator Subsequent to help its creators in monetizing as they develop their communities. To be eligible for Creator Subsequent, you should meet the next standards:

  • Creator Subsequent should be out there in your location (it is not presently out there in all places)
  • You should be 18 or older (19 in South Korea, 20 in Japan).
  • It is advisable meet a minimal variety of followers and video views
  • You should have posted on TikTok no less than 3 times within the final 30 days.
  • Your account should be in good standing, following TikTok’s Group Pointers and Phrases of Service.
  • Enterprise Accounts are ineligible to take part

Should you imagine you meet the above standards, you possibly can apply to affix TikTok Creator Subsequent by:

  1. Faucet Profile within the backside proper of your TikTok display screen
  2. Faucet the 3-line (hamburger) icon within the high proper to go to your Settings
  3. Faucet Creator Instruments, then faucet Apply
  4. Comply with any on-screen directions

As soon as you’ve got been accepted into TikTok Creator Subsequent, you’ll acquire entry to:

  • Creator Fund
  • Creator Market
  • Video Presents
  • LIVE Presents
  • Ideas

Easy methods to Arrange LIVE Presents on TikTok

You should be no less than eighteen (in most areas) to allow LIVE Presents, and as we present beneath, TikTok additionally locations additional restrictions on those that can gather diamonds by means of LIVE Presents. 

To arrange LIVE Presents:

  1. Faucet Profile within the backside proper of your TikTok display screen
  2. Faucet the 3-line (hamburger) icon within the high proper to go to your Settings
  3. Faucet Creator Instruments, then faucet LIVE Presents and comply with the on-screen directions

You additionally must approve receiving Presents in your different movies. To do that, you undergo the identical steps as above, however in step 3, faucet Video Presents, then faucet Activate Video Presents to activate the method.


How Individuals Can Ship You Presents Throughout a LIVE Stream

Any grownup viewer (over 18 in most areas and who complies with TikTok’s Digital Objects/Coin coverage if related) can ship you a Reward in the event that they just like the video you’re streaming, a lot as they will Reward you in your uploaded movies. By making a present to you, the viewer signifies that they acknowledge and admire your creativity and work.

The method they undergo to ship you a LIVE present is:

  1. Throughout a LIVE video, faucet the Reward icon on the backside
  2. Select the Reward they want to give
  3. If they should recharge their Cash, faucet Recharge and comply with the directions.
  4. Beneath the Reward, faucet Ship.

Viewers will solely be capable to LIVE Reward in the event that they see the Reward icon within the feedback part of a video.


Gathering Diamonds Via LIVE Presents

Upon getting enabled LIVE Gifting, you possibly can see them as you stream your video. Go LIVE as typical, however you will note presents pop up as individuals resolve to make them as a result of liking your content material. On the finish of your video, you can find the overall quantity of people that have made Presents to you in your TikTok LIVE abstract particulars.

TikTok notes the variety of presents individuals provide you with and awards Diamonds to creators primarily based on the recognition of their pre-recorded and LIVE movies. They base this on a spread of things, probably the most essential being the variety of presents individuals have given them.

To be eligible to obtain Diamonds due to your LIVE Presents, it’s essential guarantee:


Exchanging Diamonds for Money

TikTok stresses you can’t buy Diamonds, nor are you able to switch or assign them to some other consumer. TikTok’s Digital Objects Coverage emphasizes that the “sale, barter, project, change, switch or different disposal of any Diamonds, aside from by us, is expressly prohibited.” The wording within the newer European Rewards coverage is completely different, however the which means is similar. 

Nonetheless, a creator can verify their steadiness at any time and withdraw Diamonds in change for financial compensation at a fee that TikTok calculates primarily based on varied elements, together with the variety of Diamonds a consumer has. You will want first to hyperlink a PayPal account to have the ability to withdraw cash from TikTok. 


Incomes TikTok Digital Objects from Reside Movies

Earning TikTok Virtual Items from Live Videos

Advertisemint offers extra particulars about TikTok Reside Presents. They point out the value of some digital presents in cash:

  • Panda: 5 cash
  • Italian Hand: 5 cash
  • Love Bang: 25 cash
  • Solar Cream: 50 cash
  • Rainbow Puke: 100 cash
  • Live performance: 500 cash
  • I am Very Wealthy: 1,000 cash
  • Drama Queen: 5,000 cash

TikTok’s Diamonds are value 50% of the worth of cash, e.g., if certainly one of your followers presents you a Drama Queen (value 5,000 cash), that’s equal to 2,500 Diamonds. Every diamond is value 5 cents. So, the Drama Queen shall be value $125. However TikTok retains 50% of what you earn, so whenever you money in your 2,500 Diamonds, TikTok pays you $62.50.

In the meanwhile, TikTok requires you to make a minimal quantity of $100 for a withdrawal and never take greater than $1,000 a day.


What Different Forms of Presents Can Viewers Make on TikTok?

Keep in mind that viewers may ship Presents to TikTok channels which have uploaded regular (i.e., not LIVE) movies you might like. The method a viewer does to make a Reward on a standard pre-recorded TikTok video is to:

  1. On the video you are watching, faucet the Feedback icon
  2. Subsequent to Add remark…, faucet the Reward icon
  3. Select the Reward you’d wish to ship. You may select from Basic presents or Premium presents
  4. If it’s essential recharge your Cash, faucet Recharge and comply with the directions
  5. Write a remark and faucet Ship

Individuals cannot Reward on each sort of TikTok video. Particularly, the next forms of movies are ineligible for TikTok Presents (or certainly TikTok LIVE Presents):

  • Duet and Sew movies
  • Adverts, sponsored content material or promoted posts
  • Movies that violate TikTok’s Group Pointers

Greatest Practices for Gifting

Whereas TikTok desires to encourage its customers to present to its proficient streamers and creators, it’s conscious of potential misuses. Because of this, it has urged to creators that they interact within the following finest practices:

  1. Present your appreciation to your viewers for his or her presents. Use phrases like, “Nice job,” “Thanks a lot,” and “This helps me a lot, thanks!”
  2. Keep away from making guarantees to your audiences for presents or follows, e.g., do not inform your viewers to “comply with for comply with,” “Ship Presents, and I will provide you with a shoutout,” or “Share this LIVE, and I will comply with.”

What’s TikTok Reside?

Should you’re unfamiliar with TikTok, you is perhaps unsure about our many references to “TikTok Reside” on this article. Is not TikTok a spot the place individuals add brief, often humorous, movies, typically lip-syncing to music?

We now have beforehand appeared in additional element at TikTok Reside Video: A Walkthrough for Entrepreneurs. In 2019, TikTok launched a Reside characteristic the place content material creators can reside stream their movies from the platform. As well as, TikTokers can join with their followers in real-time utilizing feedback. And, as we have seen on this publish, your viewers would possibly ship you digital presents.

You should utilize reside movies to cowl a variety of content material as TikTok hasn’t but restricted their length. 

To unlock TikTok Reside, you should meet the next situations:

  • You need to be no less than 16 years previous.
  • It is best to have a minimal of 1,000 followers (this quantity differs relying on location).

As we’ve seen above, you should meet extra standards if you wish to obtain presents.

To arrange a Reside Stream, click on on the + button on the backside heart of the display screen. You will notice a purple recording button close to the underside of your display screen. Beneath that, you will note varied choices for video size and picture templates till you may have the choice LIVE. The purple recording button will change to a GO LIVE button. Faucet on that whenever you’re prepared to start recording. 

Watch out with any music you might have taking part in within the background. Though you should use many music clips in non-public movies, there are limitations to music and industrial utilization. Nonetheless, TikTok does have a Royalty-Free Music Library manufacturers can use of their reside (and different) TikTok movies.

You will get inventive and add a canopy picture and video title to your TikTok Reside video. Your caption ought to be attractive sufficient to get individuals to affix your reside stream and presumably even provide you with a TikTok Reside present. Keep in mind that hashtags make your reside stream extra discoverable. 

Over 30.000 advertising professionals depend on us for his or her information. Shouldn’t you?

Subscribe to the world’s #1 influencer advertising e-newsletter, delivered bi-weekly on a Thursday.

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisment -
Google search engine

Most Popular

Recent Comments