OpenAI introduced its reminiscence characteristic in February 2024 and made it publicly accessible final month. The characteristic shops customers’ chat historical past to personalize responses to them and enhance for others.
The reminiscence characteristic is enabled by default. To show it off, click on your profile title (within the decrease left on a desktop browser) after which “Settings” > “Personalization” > “Reminiscence.”
Clicking “Handle” within the “Settings” tab will present the saved chats and an choice to take away them from ChatGPT’s reminiscence.
Customers can embody “don’t save this chat in reminiscence” in any immediate. Customers also can create “short-term chats” that gained’t seem in histories or be utilized by ChatGPT to enhance its fashions, though it could retain them for as much as 30 days. Momentary chats do, nonetheless, comply with customers’ customized directions.
To create a brief chat, click on “ChatGPT 4” (for premium accounts) or “ChatGPT 3.5” within the high left and allow “Momentary chat.”
Momentary chats are useful for dialoguing with ChatGPT utilizing personal or third-party data, resembling for shoppers.
Utilizing Reminiscence
ChatGPT’s reminiscence characteristic is unbiased of an present saved chat. Deleting a chat gained’t erase its related reminiscence.
I prompted ChatGPT to supply methods to make use of its reminiscence characteristic for advertising and marketing. Right here’s its response, which I’ve summarized:
- Content material advertising and marketing. Create editorial calendars of subjects and authors and monitor viewers preferences, resembling weblog posts, infographics, or movies.
- Buyer personas. Memorize totally different personas and recommend customized messaging or campaigns for every group.
- Social media administration. Guarantee constant branding and messaging throughout social channels by remembering campaigns and messaging.
- Buyer suggestions. Recall buyer interactions and advise on messaging and assist to keep away from related situations.
- Analytics and reporting. Retailer information on advertising and marketing objectives (e.g., growing visitors, boosting conversions) and suggest changes in campaigns or spending.
- Productiveness. For groups, remembering preferences and settings.