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Twitter Workers Panic On Musk’s First Day As Proprietor



Because the billionaire assumes possession of Twitter, employees on the social media firm are “freaking.”


Alexandra S. Levine, David Denims, and John Paczkowski

Channels of Silent Slack. Conflict rooms are manned by legal professionals. Final meals.

After Elon Musk took management of the corporate Thursday night, 4 high executives—together with the CEO, CFO, common counsel and head of authorized coverage, belief, and security—have been escorted from the corporate’s San Francisco headquarters. Now staff marvel if and when Musk will make good on his reported pledge to traders to chop Twitter’s workforce by 75 p.c, and if they are going to be subsequent.

“Individuals are freaking,” stated one present worker, a sentiment solidified by the arrival of a “small battalion of latest legal professionals” at headquarters this week.

Some employees members have issue speaking. SME they want to press stories on the surface for clues as to what’s unfolding on the within, and whether or not they’ll nonetheless have their jobs by the tip of the week. “There have been no inside comms concerning the departures,” one worker stated. “No inside comms about something, actually.” Some are studying about developments in real-time by the Twitter hashtag #TwitterTakeover, the place potential misinformation has began to unfold—encapsulating their very issues over what might occur underneath a Musk-owned Twitter.

Musk or every other high-ranking leaders are but to offer particulars on how or when staff will obtain their solutions at the moment. Explicit concern is the potential for a mass firing earlier than Tuesday, November 1st when main inventory vestings are scheduled. Workers haven’t been knowledgeable that an all-hands can be held at the moment. “It’s simply silent,” stated one worker.

Musk and Twitter haven’t responded to requests for remark earlier than publication time.

Workers have diverted communications from Slack to keep away from additional jeopardizing their jobs. Unemployed employee texted, “ELON is WATCHING.”

Workers have generally used their platform for inside discussions and grievances. Groups and coworkers have gathered for impromptu meals to commiserate and theorize on what’s to return or who their bosses could also be by day’s finish—with some even likening the gatherings, half jokingly and half significantly, to The Final Supper.

“There’s a horse within the hospital with a flamethrower,” stated one worker, updating John Mulaney’s Trump-era political joke with a reference to the flamethrowers Musk’s tunnel startup The Boring Firm as soon as offered.

Ali Mogharabi, an analyst at Morningstar, stated that a few of these anxieties contrasted starkly with Musk’s latest message to advertisers, by which he stated that he didn’t need the platform to turn into a “free-for-all hellscape” and that he plans to “present Twitter customers promoting that’s as related as doable to their wants.”

“Based mostly on that tweet, it appears that he’s going to be specializing in the ad-based mannequin slightly bit extra significantly, than many anticipated,” Moghrabi stated. “Within the early levels of that course of, I wouldn’t suppose that considerably reducing that headcount goes to assist.”

Nevertheless, staff are reporting an increase in purposes to Twitter. “Began a brand new job at Twitter! Wahooo! Now is an efficient a time as any to announce this proper?” senior technical program supervisor Kevin O’Brien posted publicly on LinkedIn on Friday, utilizing a crying-laughing face emoji.

“You’ll clearly have an enormous surge of resumes coming towards Twitter now that Musk owns it,” stated Dan Ives, an analyst at Wedbush. “To many it makes it a way more interesting place with Musk proudly owning it.”

Outsiders have been inflicting a frenzy about who can be fired within the wake of Thursday’s government dismissals. Movies of staff who’ve posted about how they spend their days at Twitter are going viral on social media: “That is ‘a day within the lifetime of a Twitter worker.’ No marvel @elonmusk is firing 75% of them,” the right-wing Twitter account @LibsofTikTok postedResharing video displaying an obvious Twitter worker having fun with iced matchas, gourmand meals, meditation, yoga, and pink wine between conferences.

Information outlet Morning Brew posted its personal TikTok parody on Friday, displaying a day-in-the-life of a Twitter government heading to work completely happy—earlier than the video is minimize quick by his sudden firing. “Simply let him end the video Elon!” the caption learn.

However for now, the scene is quiet outdoors Twitter headquarters, the place a gaggle of reporters—a few of whom fell for two pranksters who claimed to be fired staff—waited in anticipation for precise staff to start out leaving.

Kenrick Cai contributed reporting.

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