So, this can be a factor…
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— Twitter (@Twitter) February 8, 2023
Twitter has rolled out longer tweets to Twitter Blue subscribers within the US, with paying customers now capable of put up tweets as much as 4,000 characters in size.
If anybody wanted or needed that.
Longer tweets shall be displayed in the primary feed at customary size, with a ‘Present extra…’ indicator pointing customers to the rest of the content material.
Truthfully, it’s sadly ironic that not even Twitter may give you a great use of the additional characters in its instance, however sure, Twitter Blue customers – all 300,000 of them – will now be capable to put up tremendous lengthy rants about no matter they select within the app.
As defined by Twitter:
“[Twitter Blue users] can even compose longer Tweets in a Quote Tweet or reply. Customary performance like posting media, creating polls, and utilizing hashtags nonetheless apply. Everybody will be capable to learn longer Tweets, however solely Blue subscribers can create them.”
I don’t know if anybody requested this, however Twitter 2.0 chief Elon Musk appears satisfied that by enabling customers to put up long-form content material, that may finally open up new avenues to monetization, and can see extra high voices posting extra stuff to the app.
I imply, the current Twitter Recordsdata are in all probability the most effective instance – Elon’s hand-picked group of journalists have been trawling via Twitter’s archives to uncover accusations of corruption and Authorities meddling, all ended up posting their findings in ridiculously lengthy tweet threads within the app.
It will make extra sense to put up them on a extra long-form centered format, however Musk clearly desires all the eye on Twitter – and in situations like this, possibly having longer tweets could possibly be precious.
However I don’t know.
It additionally appears short-sighted to solely present this performance to Twitter Blue customers. As famous, solely a small fraction of Twitter’s 250 milllion complete consumer base is paying for a blue tick, and whereas Twitter is now increasing the providing into new markets, it’s laborious to see it catching on in any possible way.
That implies that a variety of the most well-liked creators received’t even be capable to use the choice, which appears counterintuitive. However then once more, Elon will in all probability look so as to add in a new monetization factor, which it’s a must to pay as much as qualify for, which might be his broader view for limiting entry at this stage.
Who is aware of – possibly it finally ends up being wonderful, and possibly it makes it manner simpler to put up what would have been multi-tweet threads in a extra participating, fascinating manner within the app.
It’s totally different, for positive, very totally different from Twitter’s standard providing.