TikTok has slapped a proverbial glove throughout the face of Instagram, in retaliation for IG copying all of its stuff, with the addition of a brand new ‘Photograph Mode’ for nonetheless photos within the app.
As you may see on this instance, Photograph Mode appears precisely like Instagram, with customers in a position to submit carousels of nonetheless photos that customers can scroll by means of within the app.
As per TikTok:
“Photograph Mode means that you can share carousel posts of nonetheless photos that routinely show one after one other. You may add music to soundtrack the pictures, which viewers can swipe by means of at their very own tempo.”
Which doesn’t appear to make a heap of sense on TikTok – however then once more, perhaps it’ll open up new artistic choices and use circumstances which is able to improve the general providing of the app.
You may already think about the way it may spark new developments, like earlier than and after pictures of an evening out, or perhaps carousels of memes that can present one other technique to attain an viewers.
However largely, it simply looks as if TikTok elevating a center finger to IG, which continues to attempt to replicate TikTok in an effort to carry onto its viewers.
TikTok’s additionally added some new enhancing instruments to make it simpler to refine your clips earlier than posting.
It’s additionally formally introduced its longer captions, with creators now having as much as 2,200 characters to accompany every clip.
Which is an enormous leap on the 300 characters you had been allowed for video descriptions beforehand, which additionally performs into the app’s rising worth as a discovery platform, notably for youthful customers.
Certainly, Google itself just lately famous that nearly 40% of younger folks now use TikTok and Instagram for search, as an alternative of Google.
Whether or not that’s Google making an attempt to play up competitors within the area, or an actual pattern, it does appear that TikTok is now enjoying an growing function in discovery, and having extra characters in video descriptions permits for extra key phrases, extra search matching, and so forth.
TikTok has been rolling out longer descriptions to customers over the previous month.
Every new component has potential, and it’ll be attention-grabbing to see how folks modify to picture carousels, particularly, within the app.
