Yahoo formally rejects Microsoft
In 2008, rumor turned actuality as Yahoo rejected Microsoft’s $45 billion bid to purchase Yahoo.
The corporate concluded that the proposal considerably undervalued Yahoo and was not in the most effective pursuits of Yahoo and its stockholders.
Microsoft mainly rejected Yahoo’s rejection, calling it “unlucky” and pledging to “pursue all needed steps” to get what it referred to as its “full and truthful” proposal to be accepted.
In different phrases, this wasn’t the tip of the story.
Dig deeper:
Additionally on today
Google Adverts challenge leads to lacking conversions from data-driven attribution
2022: The corporate was engaged on recovering the info.
Google advert label experiment makes it simpler to differentiate paid outcomes
2022: The design was a throwback to 2017’s inexperienced, boxed advert labels.
3 modifications coming to Google Adverts automated extensions
2022: Automated and guide extensions may very well be proven collectively, Google Adverts added a report and so they may very well be added at advert group, marketing campaign, or account degree.
Google passage rating now dwell in US English search outcomes
2021: Google stated it may have a 7% impression on search queries.
Google Picture Search replace reduces duplicate picture outcomes
2021: Google wished to show pictures that have been related but visually distinct.
Google My Enterprise provides messaging to desktop interface
2021: Companies may message prospects by means of their internet browser, not simply the cell app.
Google Search darkish theme mode expands however search advertisements are laborious to differentiate
2021: Mild mode confirmed a black advert label on a white background however on darkish mode, it confirmed a grey advert label on a black background.
A Google Adverts setting allowed advertisers to exclude folks of ‘unknown gender’
2021: Employers, landlords and credit score suppliers may hold their advertisements from exhibiting to folks of “unknown gender,” enabling discrimination towards nonbinary people.
The onus of variety mustn’t fall to Black entrepreneurs
2021: Keys to variety and inclusion embody mentorship and promotion of Black search entrepreneurs.
Unconfirmed Google Search rating replace feels large
2020: It appeared like Google had pushed out some rating algorithm change over the weekend, leading to a big shift within the rankings of many web sites.
Google resolves rejected Posts downside
2020: New Posts would publish after the “repair” and rejected Posts would go dwell that week.
Conditional IF capabilities now out there in all Microsoft Promoting accounts
2020: Scale expanded textual content advert messaging by system or viewers – and it labored with Google import.
Yelp launches ‘Showcase Adverts’ and retailer visits attribution
2020: The merchandise have been supposed for nationwide and multi-location manufacturers.
Warner Bros. renamed the Harley Quinn film for higher search engine optimization
2020: After a disappointing opening weekend, the movie’s new title started exhibiting up on film ticket reserving websites final evening.
How Google will shift sources to media search and different tidbits from Gary Illyes’ AMA on Reddit
2019: The Google webmaster traits analyst additionally touched on subjects like the potential of an Indexing API, whether or not inner over-linking penalties exist and the way the clustering of duplicate pages works.
Google Adverts bringing click on share to Search marketing campaign aggressive metrics
2019: The rollout of click on share may very well be seen as a follow-up to the place metrics Google launched the prior fall, as common place had turn into much less helpful.
Bing Adverts a number of language focusing on: What you could know
2019: Bing Adverts issued further steerage for advertisers wanting to focus on multi-lingual customers who could search in a number of languages.
Is Google Maps what augmented actuality has been ready for?
2019: Google was actively testing augmented strolling instructions with choose Native Guides.
Retailers: GTINs Required By Could 16 For Google Product Itemizing Adverts
2016: GTINs can be required for model identify merchandise bought by a number of retailers.
Google Says There’s No Whitelist To Save You From Panda Or Penguin
2015: Google’s John Mueller stated there was no whitelist (or “exception lists”) for the Penguin and Panda algorithms.
Bing Adverts Gives Search Insights For Mom’s Day Entrepreneurs
2015: A $20 billion vacation within the U.S., Mom’s Day-related searches began rising roughly a month prematurely, although search habits different by present class.
Google Exhibiting Restaurant Menus In Card-Fashion Search Outcome
2014: Google began exhibiting full restaurant menus in its search outcomes when a question particularly seemed for menu data.
Google In Hassle Once more Over Racist Search Recommendations In UK
2014: Google was suggesting racist phrases when customers looked for quite a few UK cities, together with Bradford, Leicester and Birmingham.
Bing Adverts Updates Reporting Capabilities, Mainly Conversion Efficiency Insights
2014: Bing Adverts launched the complete set of conversion fields to all Efficiency reviews.
Yelp Supersizes Its Native Profiles, Makes Them Much less Busy
2014: Enterprise profile pages have been modified to emphasise pictures, featured person critiques and key items of native content material.
Google’s Cutts On How To Find Unnatural Hyperlinks Pointing To Your Internet Web site
2013: Cutts solutions: “How do I do know which hyperlinks to take away after I get an ‘unnatural hyperlinks’ message?
Monetary Analyst Affirms Google’s $1 Billion In “Default Search” Funds To Apple
2013: It was believed that Google paid Apple roughly $3.20 per iOS system, which might keep away from the accounting points arising from a revenue-sharing settlement.
Google Nonetheless World’s Most Common Search Engine By Far, However Share Of Distinctive Searchers Dips Barely
2013: Google led within the variety of searches, however had seen a marked drop in distinctive searchers over the previous few months.
Google Now (And Nexus 4) Featured In Grammy Present Business
2013: The Apple-like advert confirmed folks world wide getting helpful and “simply in time” data from Google Now.
Invoice Gates On Google: “Bing Is The Higher Product”
2013: Though Gates by no means actually stated which search engine he used.
Google’s Latest Area Registrations: Labs, Screenwise & AdWords
2012: Google registered 14 domains.
Bing Sees 13% Spike In Searches In January
2011: Google dropped from 66.6% to 65.6% share, nonetheless method in entrance of Bing, Yahoo, and their mixed numbers.
US Lawmakers Voice Issues Over Google-ITA Deal
2011: Critics argued that after Google turned a participant within the journey companies market, it would use its promoting dominance to steer shoppers to its companies, additional limiting competitors.
Google Promotes Hotpot, Locations In Austin In Advance of SXSW
2011: Google representatives would meet with native companies to speak up the advantages of selling their items and companies by means of Locations.
Nokia Is The New Yahoo: Microsoft OS, Bing To Energy Its Smartphones
2011: Nokia would construct and distribute Home windows Telephones as its main aggressive providing to go head-to-head with the iPhone and Android.
January 2011: Search Engine Land’s Most Common Tales
2011: Search Engine Land’s 10 hottest tales from January 2011.
search engine optimization Trade Cries Foul Over Google search engine optimization ‘Companies’
2010: A vocal contingent of SEOs have been up in arms over Google “providing search engine optimization consulting companies.”
Aardvark Acquired By Google
2010: For $50 million.
Sergey Brin May Do Google Buzz
2010: Brin and different Googlers both wanted to be enabled to faucet into the general public model of Google Buzz or open new accounts.
Google AdSense Utilizing Search Historical past In Contextual Matching
2010: When you looked for one thing and clicked by means of to a web site with AdSense advertisements on them, Google would retailer the question that led to that web site and use it 2 or so hours later, while you visited one other web site with AdSense advertisements on them.
Bing Updates Webmaster FAQs
2010: The PDF obtain was 28 pages lengthy, 82 questions and solutions deep and damaged out in 12 classes.
Bing Demos StreetSide With Flickr Pictures, Stay Video & “Bing Sky”
2010: Bing introduced that within the close to future, it might permit folks utilizing StreetSide to look “up” just about and see what was within the sky.
Yahoo Search: This Is The “Darkish Time” However We’ll Be Again
2010: Yahoo sought to dispel the “false impression” that Yahoo was not investing in search.
Google Penalizes Google Japan For Shopping for Hyperlinks
2009: Cutts stated Google.co.jp PageRank was ~5 as a substitute of ~9 and he anticipated it to remain that method for some time. He additionally confirmed it was a paid hyperlink penalty.
Google Maps Almost Catches MapQuest: Hitwise Report
2009: It confirmed the persevering with ascent of Google Maps and the simultaneous decline of MapQuest visitors throughout 2008.
Gmail Labs Provides Location To Signatures
2009: You would append your present location to your e mail signature, while you used Gmail or Google Apps e mail inside the Gmail interface.
Microsoft Beefs Up Enterprise Search
2009: Microsoft was beginning to combine FAST Search & Switch’s capabilities into its different merchandise and to market FAST extra aggressively.
New Ask Datacenter Expands Search Capability
2009: Ask made a bid to enhance its search index and effectivity, having accomplished a transfer to a brand new datacenter.
Yahoo! BOSS Expands Function Set; Provides Utilization Charges
2009: In trade for the introduction of charges, BOSS added a number of new options. Key amongst them was the flexibility to monetize outcomes.
How To Observe Key phrase-Primarily based Tweets Inside Your Twitter Stream
2009: Twhirl to the rescue.
Google Wins Upside Down Social Safety Quantity Privateness Lawsuit
2008: Complainant claimed while you turned his social safety quantity the wrong way up, it spelled Google.
search engine optimization Makes Oprah In Roundabout Approach
2008: Rand Fishkin was slated to share how he popped the query to his fiancee.
The Googliest Place On Earth: Google Takes Over Disneyland
2008: As a substitute of going snowboarding, as that they had historically carried out for his or her annual firm journeys, Google went to Disneyland.
Google: We Didn’t Censor Aboutrika’s Gaza T-Shirt Photograph
2008: Google Pictures search group debunked a rumor that Google censored a picture of an Egyptian soccer participant stripping off his group jersey in the course of the African Cup Of Nations to point out a “Sympathize With Gaza” T-shirt beneath.
Microsoft Buys Hazard
2008: Maker of the T-mobile “Sidekick” system and the Hazard working system and platform.
Chipmakers Demo Android Prototype Telephones In Barcelona
2008: Would Android be the success Google hoped for?
From Search Advertising Expo (SMX)
Previous contributions from Search Engine Land’s Topic Matter Specialists (SMEs)
These columns are a snapshot in time and haven’t been up to date since publishing, until famous. Opinions expressed in these articles are these of the creator and never essentially Search Engine Land.
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