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The way to Write Helpful Epics. Many product managers and their groups… | by Lisa Mo Wagner | Jun, 2023


Photograph by Kaleidico on Unsplash

Many product managers and their groups use epics as a class or container to gather person tales within the hopes of organizing their backlog higher. What if I informed you epics might be far more highly effective than that?

Over time, I’ve created a private template that works very properly for me. You should utilize it or replace it to suit your wants.

Consumer Profit

Consumer = Describe your person/persona.

When ___________ (scenario)
I wish to ___________ (motivation)
So I can ___________ (anticipated consequence)

Further Context

Aim/Goal: To which goal does it relate?

Measure of Success/Key Consequence: How can we measure success right here? On which key outcomes ought to it transfer the needle?

Are there another intriguing insights your staff may wish to know? Is that this primarily based on person insights? Describe your analysis outcomes briefly and hyperlink to the small print. Are there rules we have to adjust to?

Consumer Journey

Describe the high-level person journey in a number of steps and/or hyperlink an current person journey.

Excessive-Degree Characteristic Specs

Describe the specified capabilities in brief bullet factors.

Design

Consumer Flows and UI Designs

[Screenshot + Link]

I all the time add screenshots as a result of it’s simpler to take a look at shortly when they’re proper there.

Copy

Often, this can be a desk. You may also hyperlink to an current copy deck. I don’t suggest having your copy “within the designs.”

Tech Notes

  • API and/or Third-party documentation
  • Code snippets
  • “Good-to-knows”

Check Notes

  • Credentials for various take a look at customers
  • Edge circumstances
  • “Don’t-forget-abouts”

Writing an epic must be a joint effort between product, tech and design. I’ve had improbable working classes with tech leads or characteristic champions, QA individuals, designers, generally stakeholders working very carefully with us, SMEs (material specialists), and/or product entrepreneurs.

Often, we begin on a whiteboard — actual or digital — and gather all the knowledge we have already got: Consumer want or a hunch (discovery wanted) and the way it connects to our enterprise objectives, if doable, an issue assertion, assumptions made and potential dangers.

Collectively, we give you all of the open questions we now have. Usually, we will divide and conquer. Everybody takes away a number of assumptions and validates them to lower dangers. I lean on Marty Cagan for categorizing the dangers: viability, worth, feasibility, and usefulness. The primary two are often mine to overview as a product particular person, however everybody can and may problem me, so assumptions change into obvious.

One session is just not sufficient. We’ll schedule a follow-up, and the individuals concerned will collect once more as soon as they’ve answered their assigned open questions, no less than most of them. How lengthy this takes is determined by how a lot person analysis has been carried out upfront and the way carefully you often work along with your engineers.

After getting all the knowledge, you possibly can fill out the template. I like to arrange as a lot as doable after which appropriate and add-on to it within the group setting. If everyone seems to be proud of the knowledge on the “why” and “what” and feels assured, they’ve an thought of how to do that excessive stage, it’s time to break the epic down into person tales.

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