Wednesday, November 16, 2022
HomeAdvertisingThe Sims Will get Its Personal Movie Starring Anitta

The Sims Will get Its Personal Movie Starring Anitta

The Sims will construct on the marketing campaign by launching “Sim Periods,” a backstage collection following musicians who document their songs in Simlish. Each Anitta and Alok carry out in Simlish in the course of the “Move the Spark” movie.

CREDITS:

Shopper/model: Digital Arts—The Sims

Head of inventive, EA Video games: Ciaran McCarthy
Inventive director, The Sims: Laurel Stark
Affiliate inventive director, artwork, The Sims: Katrina Michie
Inventive lead, copy, The Sims: Anne Lacy
Inventive director, design, The Sims: Mary Rauzi
Head of brand name, The Sims: Julia Victor
Director, inventive/model technique: Mark Renken
Director, model advertising and marketing, The Sims: Tiara Puglisi
Director, music advertising and marketing: Raphaella Lima
Director of manufacturing, EA Video games: Jacky Gilson
Senior producer: Ben Greenberg
Built-in communications: Tara Moore, Dana Berkowitz, Jordan Chang, Cody Foreman, Chelsea Nesbeth

Manufacturing: Golden LA

Director: WATTS
Managing director: Matthew Marquis
Government producers: Geoff McLean, Kevin Gallagher
Head of manufacturing: Arwa Ibrahim
Producer: Nathaniel Greene
DoP: Shawn Kim

Editorial: Work Editorial

Editor: Emilie Aubry
Assistant editor: David Soto
Producer: Juna Drougas
Government producer: Remy Foxx
Managing director: Marlo Baird

Submit manufacturing: The Mill

Government producer: Anastasia von Rahl
Inventive director: Matt Fuller
2D: Rodrigo Jimenez
CG: Robert Vignone
Senior producer: Mari Suarez
Manufacturing coordinator: Ali Aslam

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