Fox Sports activities will broadcast the Tremendous Bowl this 12 months for the primary time since 2020, however audiences gained’t want cable to catch all of the motion.
The corporate will air the Massive Recreation throughout Fox and the Fox Sports activities app, making Tremendous Bowl 57 free for anybody within the U.S. on the app with out the necessity for cable authentication. So anybody with a wise or linked TV could have entry to the occasion.
In 2021, CBS provided unauthenticated entry to Tremendous Bowl 55 on its web site and the CBS Sports activities app for OTT units and companies, sensible TVs and cell units; nevertheless, NBC required a cable subscription in 2022.
Apart from Fox and Fox Sports activities, viewers can watch Sunday’s matchup between the Kansas Metropolis Chiefs and the Philadelphia Eagles on livestreaming companies akin to Fubo, Sling TV, Hulu + Dwell TV and YouTube TV. The sport may also be seen on Foxsports.com
NFL’s streaming service NFL+, which prices $4.99 monthly, will even broadcast the sport.
On linked TV platforms, Amazon Fireplace TV is as soon as once more integrating Alexa into its Tremendous Bowl plans. Customers can say, “Alexa, play the Massive Recreation,” which can take prospects to Fox Sports activities or one other app streaming the sport.
There will even be an on-device hub on the platform within the hero placement on the prime of the Fireplace TV display screen outlining all of the apps and choices for watching (together with YouTube TV, Hulu with Dwell TV, Sling TV, DirecTV Stream and NFL+).
TurboTax is again because the lead sponsor of the Massive Recreation Hub on Roku, and viewers can get to the Fox Sports activities app by means of Roku’s Sports activities expertise.
Vizio additionally locked down TurboTax because the sponsor of its personal Massive Recreation Hub, which curates all of the apps viewers can watch the Tremendous Bowl on. It additionally comprises a bunch of sports-related content material, together with films, TV exhibits, music playlists and cooking collection.
“We all know our viewers are trying to find music, recipes and content material forward of cultural moments, so we’re taking the work out for them and giving shoppers what they need in a single place,” Adam Bergman, Vizio’s vp of brand name partnerships, mentioned in a press release. “This provides our model companions a possibility to complement artistic promoting with new advert codecs and credit score for serving to to ship worth to shoppers.”
For the newest Tremendous Bowl 57 promoting information—who’s in, who’s out, teasers, full adverts and extra—try Adweek’s Tremendous Bowl 2023 Advert Tracker and the remainder of our tales right here. And be a part of us on the night of Feb. 12 for the very best in-game protection of the commercials.
