Consider it or not, e-mail nonetheless supplies probably the most in depth attain of any company communications channel. The common company e-mail open fee is 68%—however is the open fee the metric that issues? Like a webpage view, it’s only a measure of viewers attain, and due to this fact quantities to little greater than a conceit metric if it’s not married with further efficiency knowledge. How can organizations measure, handle and enhance their company communications to extend readership and engagement?
In “Inner E mail Communications Benchmarks 2023 Version,” PoliteMail solutions questions regarding company communications e-mail success together with:
- What is an effective company inner e-mail open fee?
- How a lot — or little — will workers really learn?
- Does your organization ship too many company communications emails?
- How can comms professionals extra successfully grade inner e-mail efficiency?
- Does measuring outcomes result in enhancements?
- … and far more.
Obtain this free e-book right this moment to study concerning the knowledge tales, benchmark metrics, normalized volumes and grading engagement that proceed to make e-mail a strong communications software for organizations.