Okay-Pop Queen Jisoo Fronts Tommy Hilfiger’s Fall 2024 Marketing campaign

October 23, 2024

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The long-lasting style home Tommy Hilfiger has chosen the gifted Jisoo to signify their Fall 2024 assortment. Because the marketing campaign’s ambassador, Jisoo will embody the model’s timeless fashion and trendy spirit.

The Tommy Hilfiger Fall ’24 marketing campaign showcases Jisoo’s easy fashion as she excursions New York Metropolis. From the basic camel coat to the fashionable Breton cardigan, Jisoo embodies the gathering’s timeless but fashionable aesthetic.

“It’s a dream come true to be partnering with Tommy Hilfiger and strolling my path to New York Metropolis,” Jisoo shared. She stated, “This iconic metropolis holds a particular place in my coronary heart, and I’m honoured to collaborate with a real New York legend.”

Jisoo and Tommy Hilfiger collab — Picture Supply Tommy Hilfiger

The gifted Jisoo, recognized for her fascinating performances as a member of BlackPink, has efficiently branched out right into a thriving solo profession. Her versatility as a singer and actress has made her one of the vital influential figures within the leisure business.

Tommy Hilfiger expressed his pleasure about partnering with Jisoo, saying, “Her confidence, serenity, and highly effective presence make her the best ambassador for our new assortment. We’re thrilled to welcome her into the Tommy household.”

Jisoo’s affect extends far past the world of Okay-pop. In recent times, she has established herself as a style icon, partnering with famend manufacturers like Tommy Hilfiger, Dior, and Cartier. Her collaborations have elevated her star energy and contributed to the rising world enchantment of Korean style.

About Tommy Hilfiger

Since its founding in 1985, Tommy Hilfiger has impressed customers as a globally acknowledged premium way of life model. Rooted in New York Metropolis and infused with the spirit of Americana, the model defines itself by its “Traditional American Cool” aesthetic and signature pink, white, and blue color palette. Pushed by a ardour for rewriting the foundations of American style and popular culture, Tommy Hilfiger embodies the fashionable aspirational way of life. Founder Tommy Hilfiger continues to function Principal Designer, providing steerage and inspiration all through the design course of. In 2023, world retail gross sales of Tommy Hilfiger merchandise, together with these bought via licensees, reached roughly $9 billion.