Friday, January 27, 2023
HomeAdvertisingOcean groups with Branded Cities to supply iconic transatlantic DOOH bundle

Ocean groups with Branded Cities to supply iconic transatlantic DOOH bundle


Main Out of House digital media companions Ocean Outside and Branded Cities are launching launched an excellent premium community, The United, which brings collectively 4 premier digital promoting screens within the prime three areas within the UK and the US.

The United offers advertisers unique entry to London’s iconic Piccadilly Lights, Los Angeles’ The Moxy and Instances Sq. in New York’s TS2 (Nasdaq and Midtown Monetary) in a means that has by no means beforehand been accessible. It features a 30-minute, simultaneous domination performed out at 1:30pm LA time, 4:30pm in New York and 9:30pm GMT in London and is designed to offer most affect for international movie, leisure and product launches.

The United is just accessible to a single advertiser as soon as a month resulting from excessive demand.

Ocean chief income officer Nick Shaw says: “Digital out of residence has change into the lead media channel for giant branding messages throughout the globe. Nothing can contact it when it comes to the heady mixture of attain and artistic affect. The United delivers the easiest of each for manufacturers eager to drive fame, saliency and construct model fairness – the important thing capabilities of name promoting.”

Branded Cities CRO Denise Levine says: “The power to activate award-worthy campaigns throughout two nations in three main media markets in real-time speaks to the facility of the partnership between Ocean Outside and Branded Cities. The United will present manufacturers with unparalleled attain on a world scale whereas delivering a memorable and one-of-a-kind expertise for audiences.”

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