Pitching stays the motive force for artistic companies and The Nice Pitch firm, which claims to transform stay pitches into wins, is increasing into Italy with Louise Jackson who has spend 22 years at this explicit coalface with OMD, M&C Saatchi and Publicis Groupe.
For Publicis Groupe in Italy she oversaw regional wins for main manufacturers together with Luxottica and FCA and home wins for Poste Italiane, Banca Ifis, Enel and Unieuro.
The Nice Pitch Firm founder and CEO Marcus Brown (left with Jackson) says: “Having constructed up an in depth view of the Italian market place working with many Italian companies throughout a number of pitches together with Piaggio, Alice, Ferrero, Gratte Y Vinci and L’Oréal, Italy appeared a logical development for development. Particularly given now we have a superb enterprise growth guru and chief in Louise.”
