Microsoft Promoting introduced a couple of upgrades to the Google Adverts Efficiency Max import device earlier than the vacation season. Most of it’s round importing Efficiency Max campings that use a Service provider Heart however not all.
Now the import device will import from Google Adverts Good Purchasing Campaigns and Native Stock Adverts. Plus, Microsoft is testing importing campaigns that don’t use Google Service provider Heart in any respect. This includes importing Search campaigns that may create Dynamic Search Adverts (DSA).
Microsoft posted extra particulars on tips on how to do these imports and what to look out for after importing, so test that out.
Discussion board dialogue at Twitter.