Influencers. No, it’s not all ‘use my low cost code’, prepare with me, day by day vlogs, attempting out the newest viral hack or leaping on TikTok traits. For Ashley Zeckman, influencers can take your advertising efforts to the subsequent degree – with out breaking the financial institution.
She joins Katie Martell, co-host at Ignite USA, to unpack why you might want to get critical about influencer advertising. They focus on what getting it proper (and fallacious) seems like, the right way to carry influencers into the combo, and rather more.
To seek out out extra about influencer advertising, Ashley will probably be talking at Ignite USA on Could 23-24 in Chicago. Podcast listeners can save 20% on Ignite USA 2023 tickets by utilizing low cost code PODCAST at checkout right here.
Ignite USA is the place the B2B advertising trade comes collectively to attach and be impressed by B2B pioneers and sport changers. Be a part of us for 2 days of inspirational talks, interactive workshops and roundtables to debate your ache factors and challenges in depth and assist transfer your advertising ahead to new frontiers.