Monday, February 6, 2023
HomeInfluencer MarketingLifetime of a Faculty Pupil & Social Media Influencer

Lifetime of a Faculty Pupil & Social Media Influencer


Being a university scholar means waking up, going to class, taking part in organizations, doing homework, and doing it yet again the subsequent day. It’s no secret that being a scholar will be enjoyable and exhausting on the identical time. However what if you happen to had been additionally pursuing a profession as a social media influencer? Would you’ve got time to do all the pieces that you prefer to whereas staying updated on the newest traits?

Social Media Influencers All Begin Someplace

What’s so nice a couple of profession as a social media influencer is that it is extremely accessible; all you want is a suitable machine and your self. Having a packed day as a scholar permits for varied sorts of content material that you would be able to create. That’s the reason I’ve determined to talk to Jaeda Cohen to find out how she is ready to steadiness her profession as a social media influencer and as a school scholar at James Madison College.

From the Starting

Jaeda Skye Cohen, 20, is an Impartial Students main with minors in pre-PT, British Media/Communications, and Enterprise at James Madison College. On Tik Tok and Instagram, @jaeda_skye is understood for her espresso suggestions and totally different cafe visits around the globe. She has at all times been an enormous cafe lover and loves the aesthetic of espresso, chai, matcha, and every other photogenic drinks. Jaeda began going to plenty of espresso outlets and cafes all around the Baltimore and Washington DC space and finally obtained plenty of DMs and texts from associates and followers asking for suggestions of the place to go to get espresso. Within the areas she has traveled, she created a listing with all of her favourite cafes, eating places and low outlets. When individuals reached out to her, Jaeda was capable of ship them her checklist of suggestions. Quickly after, she realized this was an excellent enterprise alternative. Following that, she started reaching out to native espresso outlets and cafes to ask if they’d be fascinated by a collaboration.  Jaeda proposed that she would come into their cafe/espresso store and publish content material on social media about their store in trade totally free drinks and/or meals. 

Making the Time

In our dialog, I requested Jaeda how she was capable of handle being a full-time scholar and a part-time content material creator. Doing each of these requires a lot consideration and dedication, and I used to be each and impressed by her response. Time administration has at all times been a power of Jaeda’s and he or she makes use of her free time to get forward of necessary duties. Multitasking is a giant a part of her day as nicely. “A ten-minute wait in line to get Starbucks turns right into a productive 10 minutes of emailing 5 manufacturers, posting a TikTok, enhancing my subsequent Instagram reel, planning what homework I’m going to get performed that day, and so forth.” Jaeda explains. Not solely is multitasking key, but in addition prioritizing what’s necessary to her. Jaeda added “On a Friday night time you’d almost certainly discover me finding out and catching up on homework which allows me to get up the subsequent morning and create content material.“ At JMU, Jaeda is at the moment taking a advertising and marketing class, enterprise administration class and an economics class this semester which support in her job as a social media influencer.

Superb Alternatives

With being a preferred social media influencer comes many alternatives to work with manufacturers you’d by no means assume attainable. Jaeda describes her favourite firm that she has labored with up to now has been a spa. She labored with a media company as a contract content material creator. Visiting varied spa areas, Jaeda obtained every kind of therapies performed with a purpose to get content material to ship over to the media company’s social media crew to create posts out of the content material she created. Different manufacturers she has labored with embody ones we all know and love resembling Chamberlain Espresso, Keurig, Inexperienced Mountain Espresso, Kroger, Mejuri, Nordstrom’s Restaurant, BeReal, Poppi and extra. 

When requested if this profession is one thing she’s going to pursue full-time, Jaeda says “I’m not completely certain what my official plan is but. I might like to proceed my social media journey so long as attainable since I adore it a lot. I believe it might be nice to do it full time or on the aspect along with one other job/profession.

Freelance contribution particularly written for Discover Your Affect by Olivia Sullivan.


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