On this episode of Courageous Commerce, Olga Osminkina-Jones, svp and world class officer for intimate wellness at client hygiene and diet maker Reckitt, joins hosts Rachel Tipograph and Sarah Hofstetter to mirror on the significance of worth creation.
On this enlightening and emotional session, Osminkina-Jones speaks on the challenges and triumphs of reaching audiences in private industries like intimate wellness, the place stigma and disgrace can nonetheless preserve customers away. Having gone via her personal journey of self-acceptance, Osminkina-Jones is now working to destigmatize these merchandise.
Osminkina-Jones believes crucial ability for modern-day CPG manufacturers is knowing their customers. She discusses how manufacturers shouldn’t solely serve their prospects, but in addition attempt to change their lives. She hopes that as ecommerce evolves, increasingly more folks will embrace the intimate wellness class.Â
Stream the brand new episode beneath, hear and subscribe on Apple Podcasts, or discover it on Spotify.