Like Might flowers, Bulldog’s site visitors blossomed final month, with some high-visibility posts from our contributors. These terrific writers tackled a variety of comms subjects, together with AI use instances and warnings to heed, suggestions for growing content material visibility and gaining enterprise publicity, insights on crafting an eco-friendly PR technique, greatest practices in media pitching, and growing your social media model voice.
In case you missed a number of, we have now the highest 10 Might posts bundled right here for you. Pleased studying (and placing the following pointers into observe) and prepare for summer season!
10 important components of a hard-hitting press releases
Press releases are a strong component of your advertising and marketing technique and play an important position in boosting the repute, credibility, and visibility of your model. Nevertheless it requires extra than simply the fundamentals. Listed here are 10 must-haves.
As AI infiltrates PR, listed below are 5 use instances and watch outs execs should heed
As AI progresses, PR groups are exploring use instances whereas additionally making certain the observe of authentic creativity makes its means into work output. Listed here are some ways in which AI can proceed to be leveraged, together with a number of watch outs.
7 vital PR developments to look at in 2023 and past
PR professionals should keep in contact with the most recent developments and applied sciences to remain related and to assist the businesses that they symbolize by interesting to clients. Listed here are some vital developments to control.
7 clear-cut methods PR execs can improve content material visibility
With a lot on-line content material, standing out and getting observed is turning into more and more tough. Chances are you’ll really feel like your content material is getting misplaced within the noise, even when it’s informative and fascinating. Listed here are 7 methods to get extra eyes on it.
ChatGPT doesn’t preserve secrets and techniques–and lots of leaders say colleagues might have over-disclosed proprietary knowledge to generative AI instruments
Whereas professionals at each degree acknowledge the advantages of generative AI, they’re additionally acknowledging the dangers of utilizing it—and practically half of 450 execs surveyed consider somebody of their firm might have inadvertently shared company knowledge with ChatGPT.
33 comms points preserving CMOs and model managers up at evening
Calls for to show ROI and drive income, mixed with capricious client values and an erratic financial system, have created the “good storm” to maintain entrepreneurs and model managers up at evening. Listed here are 33 nightmarish points.
Inexperienced branding 101: Learn how to craft an eco-friendly PR technique for 2023
Do you serve an viewers that’s obsessed with environmental conservation and sustainable enterprise practices? For those who’re able to craft an eco-friendly PR technique, listed below are some tips you can begin implementing instantly.
Dissecting the media pitch: Greatest practices to observe, and 5 examples to emulate
A significant a part of any PR technique is pitching fascinating tales to the proper reporters. However it may be difficult to put in writing a media pitch that may pique a reporter’s curiosity in your story and compel them to cowl it. Listed here are 5 sorts.
5 key components of a profitable PR marketing campaign
As {the marketplace} turns into more and more crowded, firms should discover methods to distinguish themselves and make an enduring impression on their audience. That’s the place a well-executed PR marketing campaign is available in.
Growing a constant model voice throughout social media channels
As AI progresses, PR groups are exploring use instances whereas additionally making certain the observe of authentic creativity makes its means into work output. Listed here are some ways in which AI can proceed to be leveraged, together with a number of watch outs.
