Situation
At crucial factors within the gross sales cycle, ship patrons communications from a VP or director to encourage deal motion. They need to introduce themselves, provide assist, and reply questions. This retains the chance recent within the purchaser’s thoughts and gives them an opportunity to boost questions and issues. Because the deal ages, management check-ins can change into extra direct to find out whether or not the chance is progressing.
Triggers
- 15-, 30-, and 60-day checkpoints within the gross sales cycle, or at different milestones primarily based in your specific gross sales cycle
Motion
- Ship an electronic mail related to the lifecycle of the chance from a VP or director