Google’s John Mueller was requested a couple of area title bought a number of months in the past however nonetheless doesn’t rank properly in Google Search. John defined that the area has a “lengthy and sophisticated historical past.” “It may be exhausting to persuade search engines like google and yahoo that it is one thing very totally different & unrelated to what was accomplished prior to now a long time,” John added.
In brief, he’s saying that not solely was this area abusing search engines like google and yahoo for an extended, very long time, but in addition that the brand new content material on this outdated area will not be totally different sufficient or unrelated sufficient from what the subject was beforehand the place the search engine would think about it a model new website and wipe the positioning clear.
Listed below are these tweets:
Taking a look at https://t.co/DusIkyCibB, that area has an extended and sophisticated historical past. I feel it will be exhausting to persuade search engines like google and yahoo that it is one thing very totally different & unrelated to what was accomplished prior to now a long time.
— johnmu will not be a chatbot but 🐀 (@JohnMu) March 6, 2023
Google has usually mentioned you will need to examine the historical past of a site title earlier than buying it. In truth, and for those who do, and also you understand later, you would possibly simply have to surrender on that area title and transfer on to one thing new. In brief – you do not wish to begin recent by having to dig your self out of a gap.
Discussion board dialogue at Twitter.
