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GfK’s College in a Bag Partnership


Final yr in June, we launched the GfK Business College, an thrilling initiative aimed toward onboarding and refreshing our client-facing new joiners’ important industrial information and abilities. However we needed to take it a step additional. That is why we partnered with an unimaginable international learning-focused charity referred to as “College in a Bag,” which operates in 56 nations worldwide. At present, I wish to share the wonderful impression we have created for the reason that program’s inception, empowering younger minds and making a distinction by the GfK Business College and College in a Bag charity partnership.

Making a Distinction: How GfK’s Business College Offers Again to Deprived Kids

At GfK, we have all the time been dedicated to offering studying alternatives for all. So, as a substitute of giving the standard disposable items to our Business College contributors, we determined to do one thing extra significant. We got here up with a novel concept that not solely rewards our contributors but additionally advantages others in want.

Consistent with our philosophy, for each participant who goes by the Business College program, GfK donates to the charity College in a Bag. Based by Luke Simon in 2005, after he misplaced his brother within the Boxing Day tsunami, the charity holds a particular connection to our firm. In 2004, we tragically misplaced a board member within the tsunami and subsequently raised funds for the area people. College in a Bag has been making a major distinction by delivering over 142,000 luggage to deprived kids in 56 nations worldwide.

GfK's School in a Bag Partnership

Sustainability and Training: GfK and College in a Bag Repurpose Waste for a Larger Trigger

What’s inside these luggage, you ask? Every bag is rigorously full of important gadgets that allow these kids to write down, draw, colour, calculate, specific themselves, and even get pleasure from a meal. It is all about creating an surroundings the place they’ll study and thrive.

The primary beneficiaries of the College in a Bag initiative have been 200 kids attending Ayikuma Memorial M.A. Primary College in Balagonor, Ghana. However our assist continues past there. In Ghana, College in a Bag collaborated with one other native associate referred to as Trashy Luggage. This inspiring group produces luggage from discarded plastic waste, using over 40 locals to gather, clear, and sew the plastic trash into modern, purposeful luggage and different merchandise.

Since then, we have continued to make a distinction. The following batch of 100 GfK luggage has been distributed to highschool kids within the Democratic Republic of the Congo, with one other 100 luggage quickly to make their technique to the Philippines. As the most recent wave of our Business College program involves an in depth, we’re thrilled to announce that GfK will fund a further 203 luggage for recipients in Mongolia.

Make a positive impact worldwide

Empowering Younger Minds for a Brighter Future

Collectively, we empower younger minds and supply them with the instruments they should succeed. Our collaboration with College in a Bag not solely helps schooling but additionally creates sustainable options by repurposing waste. It is a testomony to GfK’s dedication to positively impacting the world round us.

So, let’s proceed this unimaginable journey collectively. Via the GfK Business College, we’re shaping not solely the way forward for our firm but additionally the lives of kids who deserve an opportunity to study and develop. Keep tuned for extra inspiring tales and updates as we work hand in hand with College in a Bag to make a distinction, one bag at a time.

We could be the shapers of tomorrow, collectively.
Study extra about how we assist our colleagues to study and develop at GfK:

Visit the developing our people page

 



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