For many individuals, social commerce is synonymous with influencer advertising.
Three-quarters of name entrepreneurs dedicate funds to influencer advertising, and 68% plan to extend that spend.
However shoppers are catching onto paid sponsorships and dishonest opinions. The subsequent technology of purchasing experiences should be constructed on belief. For shoppers to decide on new merchandise with confidence, they need to be capable of discover real suggestions from actual individuals who have truly used them. That’s why Flip was launched.
Flip: The Way forward for Procuring
Flip is a next-generation social commerce platform that lets customers store by way of an genuine product discovery expertise and a premium e-commerce service. Flip is a purchasing app that acts as a single vacation spot to find and find out about merchandise by way of 60-second movies of user-generated content material. The app provides all kinds of merchandise throughout classes resembling well being and wellness, vitamin, residence items, client tech, equipment, and extra.
Flip’s patented monitoring expertise hyperlinks user-generated content material to confirmed purchases, making certain that solely those that have legitimately bought and used a product can advocate on its behalf. By inserting actual individuals on the middle of product communications, it’s attainable to rebuild the belief destroyed by twenty years of shameless company advertising.
Flip buyers can earn cash by sharing their unfiltered genuine opinions with the Flip group. Any publish you share in regards to the product earns money when different buyers view and buy from it. Immediately pull out your earnings or apply it to your subsequent order! Flip is accessible on each iOS and Android units. Listed below are a few of the options of Flip:
- Store by way of genuine product discovery expertise:Â Flip lets customers uncover merchandise by way of 60-second movies of user-generated content material. This enables customers to see and listen to about merchandise from actual individuals, quite than the manufacturers themselves.
- Premium e-commerce service:Â Flip provides a premium e-commerce service that features free transport, straightforward returns, and best-in-class purchasing rewards.
- Earn cash by sharing your opinions:Â Flip buyers can earn cash by sharing their unfiltered genuine opinions with the Flip group. Any publish you share in regards to the product earns money when different buyers view it and buy from it.
In an age dominated by influencer advertising, some manufacturers are more and more discerning about authenticity and real connections with their target market. Whereas paid creators can definitely play a task in model promotion, each model on Flip prioritizes genuine interactions over sponsored content material. Manufacturers acknowledge clients worth actual experiences and unbiased opinions and by fostering real connections by way of user-generated content material (UGC) and buyer testimonials, manufacturers can set up credibility and construct belief in ways in which sponsorship offers and paid creators typically wrestle to attain.
Flip Advantages to Ecommerce Manufacturers
Flip’s self-service e-commerce working system provides the whole lot a model must launch and scale. Customers come to Flip to search out opinions they’ll belief throughout a variety of industries, from magnificence to residence items and extra. Flip is a good platform for ecommerce manufacturers seeking to attain extra clients, generate extra gross sales, and construct buyer loyalty.
- Attain a wider viewers:Â Flip is a rising platform with thousands and thousands of customers. Because of this companies can attain a wider viewers by promoting on Flip than they may by promoting on their very own web site or by way of different channels.
- Get extra publicity: Flip’s algorithm promotes merchandise which are getting a whole lot of engagement, so companies that promote on Flip usually tend to get their merchandise seen by extra individuals.
- Generate extra gross sales: Flip’s customers usually tend to purchase merchandise that they see in user-generated content material, so companies that promote on Flip usually tend to generate extra gross sales.
- Get suggestions from clients: Flip’s customers are inspired to depart opinions of the merchandise they purchase, so companies that promote on Flip can get worthwhile suggestions from their clients.
- Construct buyer loyalty: Flip’s customers are likelier to purchase from companies they belief, so companies that promote on Flip can construct buyer loyalty by offering purchasing expertise.
For manufacturers aiming to launch new merchandise or take a look at the market with revolutionary choices, Flip gives a prepared launchpad. By way of Flip’s 2M+ person base, manufacturers can attain a large viewers, generate buzz, and gauge the market’s response to their new product. Notably, manufacturers by no means pay shoppers to overview merchandise, making certain their sincere suggestions. This suggestions loop empowers manufacturers to refine their merchandise and methods primarily based on real-time insights, finally bettering buyer satisfaction and a model’s enterprise progress.
Flip’s platform and providers supply a fertile floor for manufacturers searching for to determine an genuine presence within the e-commerce world. Social media continues to be a supercharged engine for progress, however shoppers have caught on to the influencers paid to hawk wares. — and it’s solely a matter of time earlier than shoppers start to catch onto the flakey influencer advertising. So now’s the time for manufacturers to begin rethinking product launches and the way they supply suggestions with a give attention to authenticity. On this digital period, Flip is a beacon of belief, authenticity, and transparency for manufacturers able to embrace innovation and elevate their presence.
