Key phrase cannibalization happens when a web site has too many comparable key phrases unfold all through the varied pages on that website. This could hurt the search engine marketing potential of the pages concerned, and may very often go unnoticed for a while. When a couple of web page has the identical, or the same key phrase goal, these pages will then begin to compete with one another, additionally creating confusion within the eyes of the search engine, leading to a battle to resolve which web page to rank for what time period.
Keep in mind: a single URL can rank for a number of key phrases, which is 100% tremendous. The issue of key phrase cannibalization happens when two or extra separate URLs are all competing for a similar key phrase.
To make sure that a web site’s finest content material is rating properly, it is best to establish which of your pages are concentrating on the identical key phrases. You’ll be able to then put collectively a technique for monitoring and fixing these points frequently.
On this Each day search engine marketing Repair version, we take you thru what key phrase cannibalization is, examine it by yourself web site, and clear up any potential points your website might have.Â
Buckle up!
Study Extra in Moz Academy’s Key phrase Analysis Certification
What’s Key phrase Cannibalization?
First, Samantha will outline key phrase cannibalization, and clarify why it ought to in the end be averted.
Use Moz Instruments to Examine Key phrase Cannibalization
On this video, Emilie will speak via examine potential key phrase cannibalization points with Moz Professional’s Key phrase Explorer instrument.
Options for Cannibalization
On this video, Emilie will focus on potential options to deal with cannibalization points.
Study extra about key phrase cannibalization:
