Friday, January 6, 2023
HomeMobile MarketingDepartment Worker Spotlight: Robert Collins

Department Worker Spotlight: Robert Collins


Robert Collins, Director of Buyer Success for Strategic Accounts, has been with Department for 3 and a half years. He’s an energetic a part of Department: from influencing our product innovation, to constructing our tradition, to working a dynamic group, Robert has touched a number of the Department enterprise. When he isn’t at work, he spends time with family and friends within the Bay Space and celebrates his child daughter’s main milestones (most just lately, studying to stroll)! Learn on to listen to how Robert found Department and the way he leads from the entrance to optimize his group.




What does a standard day at Department appear to be for you? 




Because the Director of buyer success for our strategic accounts, I help a few of our largest clients from an annual contract worth (ACV) perspective. This implies my group and I are engaged on among the most refined cross-channel campaigns with the most important manufacturers on the earth. We focus our vitality on figuring out methods for us to offer worth for these clients. We do that by figuring out how they will leverage the Department platform to maximise their use circumstances and in the end drive progress and meet or exceed the KPIs that they offer us. That relationship can also be useful to offer suggestions internally as effectively; we encourage product updates so Department improves and evolves our product over time to proceed to satisfy our clients’ wants.




What’s one of the best piece of recommendation you’ve obtained in your profession?




All of us have objectives that we attempt to accomplish in our jobs, however whenever you’re main and creating a group, the individuals are crucial part.




Image of quote from Robert Collins, next to professional headshot: 
"We all have goals that we try to accomplish in our jobs, but when you’re leading and developing a team, the people are the most important component."




Sure – you may handle the job operate, sure – you may handle the job duties, however in the end you’re managing folks. And individuals are the inspiration of the function.




The whole lot from hiring, to critiques, to skilled growth planning, to day-in and day-out help of your folks is extremely essential. All of your direct stories are completely different, which typically means they require completely different ranges of help and motivation as effectively. I strongly consider in main by instance and main from the entrance so my group can see that I’m in it with them day-to-day.




As a lot as I’ve discovered the significance of delegating, I’ve additionally discovered the significance of constructing a group that is aware of how one can lean on one another. Whenever you’re on a group that helps each other, managing the job operate and duties and hitting your metrics turns into so much simpler.




What do you worth most about your coworkers? 




Individuals who just like the problem and lean into the chance to work by way of obstacles. As a lot as Department has grown, we’re nonetheless increasing and at instances operate like we’re within the small startup section despite the fact that we’re eight years outdated. So we require people who find themselves adaptable and have diligence to work on our group. The individuals who we rent are excited by that setting and flourish in it.




You’ve had an thrilling 12 months, inform us what’s new in your life!




Within the final 12 months my spouse and I had a current addition to our household! We have now a child woman, she simply turned one. She is the enjoyment of our world, a number of enjoyable to say the least. My whole life is targeted on her.




I’m from the Bay Space, and I’m fortunate to have a number of family and friends close by. My village is giant, which is a blessing, and spending time with them is essential. It’s been so thrilling to introduce my daughter to them, we bought extremely fortunate along with her. And he or she simply began strolling so issues are getting much more thrilling right here.




What motivates you? 




My daughter. Offering an instance of an excellent work ethic, having integrity, and taking pleasure in my work. I’m motivated to offer for her future and do work that makes me proud and units an excellent instance for her. I need to do all I can in order that she has each alternative to attain the issues she desires to in life. If my arduous work can set her up for that, then I’ll proceed to do it.




What do you’re keen on about your job? 




The group. Department had an excellent status once I joined. It was essential for me to leverage that and say, “Is that this a spot I can develop?” And I’m glad I joined as a result of my time right here — the final two years particularly — have been nice. I’ve seen my group develop and I’m extremely proud of the oldsters who’re part of it: they’ve all hit the bottom working and have added a number of worth. It’s been actually nice to see folks flourish and lean into an organization with a progress mindset.




Image of quote from Robert Collins, next to professional headshot: 
"I’ve been here for about three-and-a-half years, and Branch has nearly tripled in size since I started. We’ve evolved from a scrappy mid-sized startup to a mid-market enterprise."




How has Department grown throughout your tenure right here?




I’ve been right here for about three-and-a-half years, and Department has almost tripled in measurement since I began. We’ve advanced from a scrappy mid-sized startup to a mid-market enterprise. It’s been so thrilling to see folks develop into management roles right here, and, after all, the evolution of the product itself is thrilling as effectively. It’s been cool to see our positioning and messaging develop round our MLP market management place, search engine marketing attribution, QR codes, and different use circumstances to satisfy market demand and help our clients.




What made you select to work at Department and what makes Department completely different from different locations you labored at? 




I used to be really working within the martech ecosystem area earlier than becoming a member of Department. I labored for a corporation that centered on advertising and marketing automation, and we occurred to have a ton of mutual clients with Department – they have been all utilizing Department hyperlinks throughout the platform. My consciousness of Department, and the status it has, actually began with clients. All day lengthy I used to be working with clients who have been referencing Department knowledge, or quoting what their Department CSM had stated. All of my clients appeared enthusiastic about their Department expertise, and I noticed foundationally how essential that was. I used to be excited once I realized that Department was able to construct out a strategic group — it was precisely what I used to be on the lookout for. It was an excellent ecosystem and function match and was a wonderful alternative to develop in my profession.




Any parting phrases?




There’s one other piece of recommendation I bought throughout an attention-grabbing interval of my life. It’s a easy quote, “Don’t let anyone steal your sunshine.”




There are going to be so many issues getting thrown at us in life. When you’ve got data of self and are capable of settle for who you might be and the way you’re evolving, you don’t must let folks affect your vitality in a nasty method. Issues are cyclical in nature, there’s at all times sunshine across the nook.


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