Creators on subscription content material platform OnlyFans can promote customized merchandise to their followers following an integration with the Spring platform from Amaze Software program.
OnlyFans creators with shops on Spring can join these shops on to their profiles on the platform and provide digital and bodily merchandise akin to calendars, puzzles and T-shirts on to followers.
Naked Knuckle Preventing Championship fighter and mannequin Paige VanZant was one of many first OnlyFans creators on board, and customized merchandise together with attire, backpacks, notebooks and stickers is out there for direct sale to her followers by way of her OnlyFans profile.
OnlyFans CEO Ami Gan mentioned in an announcement, “Our creator neighborhood was on the lookout for merchandise choices to have the ability to share one other aspect of their enterprise with followers. As a creator-first group, there are over 3 million creators on OnlyFans, that means over 3 million small companies now have entry to a brand new monetization software.”
Chief technique and operations officer Keily Blair added, “Integrating a alternative of ecommerce choices for OnlyFans creators displays the necessary position OnlyFans performs within the creator economic system. By selecting to give attention to integrations that assist our creators’ companies, we’re making certain a creator-first method to strategic partnerships and platform progress.”
And Amaze CEO Aaron Day mentioned, “Amaze cares about creator monetization and, by bringing new merchandise and performance, we put the ability within the palms of the creator. This integration with OnlyFans allows a complete set of motivated creators with a brand new income stream and alternative to attach with their followers in a brand new, progressive approach.”
