This winter holidays, Corona Beer integrates a novel twist on the normal ugly sweater idea and progressive designer beer bottles. Following this mix, Corona companions with celeb designer Talia Coles, famend for her work with Snoop Dogg within the “La Vida Más Fina” marketing campaign.
Corona Additional Beer introduces the unique “Feliz Navi-Drip” vacation assortment. The limited-edition lineup options vacation cans of Corona Additional and matching robes, each crafted by Talia.
As well as, Talia Coles aimed to infuse fashionable model into standard vacation apparel. Additional, it efficiently redefines the normal ugly sweater trope with a Latin aptitude in collaboration with the Corona beer model.
The gathering marks the model’s first-ever collaboration with a designer to revamp the enduring Corona Additional can. Moreover, it presents a refreshing and stylish method to the upcoming winter vacation.
The specifically designed vacation cans incorporate color-changing thermochromic ink know-how. This know-how brings the seaside hut to life, as it could possibly carry out a transition from ice-cold to empty. Furthermore, it creates an interesting visible expertise for customers.
Whereas extending this collaboration within the style world, these two manufacturers create coexisting robes that enhances the can design. By this, it permits wearers to flourish their model each indoors and open air. Expressing her pleasure in regards to the collaboration, Talia said, “I’m thrilled to be collaborating with Corona on this assortment, making use of my ‘design your life’ mantra to the beer area and vacation season.”
When will the Corona Beer Feliz Navidad celebration begin?
Restricted-edition color-changing cans of Mexican beer can be accessible completely in 12-packs. It’s going to begin on Black Friday in chosen cities: Los Angeles, Miami, New York, and Philadelphia. Nevertheless, as soon as the provision is depleted, it won’t be restocked.
Furthermore, scanning a QR code on the can’s again grants entry to the Corona Vacation Sweepstakes web site. Consequently, it provides an opportunity to win a gown from the Feliz Navi-Drip set. But, provides for this chance are additionally restricted.
Surprisingly, an immersive digital seaside hut expertise through Obsess now provides in-person help. Mainly, it’s for securing the Feliz Navi-Drip assortment. As a consequence of this, you’ll be able to interact in vacation actions, together with watching the Corona “Feliz Navidad” advert. Plus, entry Instacart and Drizly for on-line Corona orders.
