CASETiFY is a cutting-edge firm that gives distinctive telephone circumstances to a large and different market. Beginning with customized circumstances made out of clients’ Instagram images, CASETiFY has developed to supply its personal designs and patterns for not simply telephones but in addition computer systems and equipment like AirPods and Nintendo Change.
The corporate companions with artists from everywhere in the world so as to add a private contact to their circumstances, in addition to with main manufacturers like Disney, Harry Potter, and widespread sequence like One Piece, Sailor Moon, and Star Wars. CASETiFY additionally joins forces with famend museums to deliver high quality artwork to their telephone circumstances. Moreover, they launch unique telephone case traces in collaboration with influencers, such because the Hardened Hearts line with singer-songwriter Olivia Rodrigo.
CASETiFY additionally places an emphasis on sustainability, creating extra sturdy circumstances, ones made out of recycled materials, and places a few of its income into environmental advocacy charities.
Who’s CASETiFY?
CASETiFY was based as ‘Caseteagram’ in 2011 by co-founders Wesley Ng and Ronald Yeung, specializing in turning collages of Instagram images into telephone circumstances. When the idea confirmed success, the corporate unfold their focus and merchandise past the singular social media app. As a startup firm based mostly closely in influencer tradition from the very starting, it’s little doubt that CASETiFY has discovered huge success in advertising and marketing with influencers.
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The Largest Influencers Selling CASETiFY
1. Drew Gooden
Drew Gooden is a comedic YouTuber who rose to prominence on the now-defunct app Vine, the place he created brief sketches. He has since transitioned to YouTube and now creates commentary content material, reacting to commercials, low-quality motion pictures, and different entertaining actions. With 3.89 million subscribers on YouTube, he has constructed a major following.
In considered one of his hottest movies, Drew shares his expertise trying to find and reacting to a hilarious, obscure film he stumbled upon on Netflix years prior. The video has garnered over 3.3 million views and resulted in an estimated IMV of $307,039.50 for CASETiFY, who he featured within the promotion on the finish of the video.
2. Cody Ko
Cody Kolodziejzyk, identified professionally as Cody Ko, is a commentary YouTuber who began interfacing with the web by creating the app I’d Cap That and starring in Vines. He now creates commentary movies on YouTube, releases satirical music, and produces a chat present podcast with fellow YouTuber Noel Miller underneath the title Tiny Meat Gang. His principal channel has over 5.9 million subscribers.
On this sponsored video, Drew opens up submissions the place he asks his followers to showcase what’s inside their fridges. The video acquired 1.9 million views and generated an estimated IMV of $197,177.72 for the CASETiFY promotion that was included mid-video.
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3. Ludwig
Ludwig Ahgren, identified professionally as Ludwig, is an esports YouTuber who gained success on Twitch for his gaming content material however moved to the YouTube Gaming streaming web site completely in 2021. He now posts clips from streams and response movies alongside gaming and esports content material. His channel has nearly 4 million subscribers.
On this video composed of clips from a stream, Ludwig performs a cell knockoff model of the critically acclaimed and profitable occasion sport Fall Guys. It gained 1.1 million views and generated an IMV of $127,112.60 for his mid-video CASETiFY promotion.
4. Welyn
Welyn is a gaming YouTuber who’s been making content material on the platform since 2008, usually specializing in displaying clips from his playthroughs of survival video games, particularly the multiplayer first-person survival sport Rust. He presently has 2.83 million subscribers.
This video, the place Welyn showcases a raid of one other teams’ fortress within the online game Rust, made 1.5 million views and an IMV of $110,378.38 from the intro card CASETiFY promotion.
5. Izzzyzzz
Izzy, channel title ‘Izzzyzzz,’ is a commentary YouTuber who primarily focuses on creating informational content material on varied Web-related matters and phenomena comparable to fandoms, previous video video games, and web legends. Their outfits and video thumbnails characteristic a vibrant and colourful artwork type, which blends into their matters and merch. They’ve 805k subscribers on YouTube.
This video, commenting on the origins of and the dialogue across the literary discursive time period “Mary Sue,” gained 1.5 million views and generated an IMV of $103,982.02 from the CASETiFY promotion in its introduction.
6. Jameskii
James Swire, identified on-line as Jameskii, is a response and gaming YouTuber who additionally dabbles in Twitch streaming. Whereas beginning with animated content material by means of MLG parodies and Supply Filmmaker content material, he has moved to commentary and gaming content material, alongside streaming. He presently has 2.16 million subscribers
This video, the place he and his mates react to varied unusual movies despatched to them by means of Discord, gained 2.6 million views and generated an IMV of $98,678.98 in his mid-video promotion.
CASETiFY’s Influencer Advertising Success
CASETiFY is a model mired deep in modern-day influencer and know-how tradition, thus specializing in influencers that blend with this picture. They’ll promote their merchandise to all kinds of individuals, specializing in youthful demographics that may discover a use in a classy, hip, and sustainable telephone case model.
CASETiFY initially had a slim focus of making customized circumstances from clients’ Instagram images, however by increasing throughout platforms and demographics, it has gained a eager understanding of Web tradition. With a variety of influencer promotions interesting to a primarily youthful demographic who values high quality equipment for his or her private tech, CASETiFY has established itself as a pacesetter available in the market.
