David Jones’ Brandtech Group has reasonably had its thunder stolen by Sir Martin Sorrell’s S4 Capital (the 2 as soon as sparred over the soubriquet ‘higher, sooner, cheaper.’)
S4C, quoted on the London Inventory Change, as soon as hit a dizzying valuation of £4bn earlier than a succession of disasters slashed the value. Brandtech, however, stays privately owned by its traders and, whereas it experiences some numbers (fairly good up to now) just isn’t topic to the identical scrutiny.
Jones’ creation, in all probability, has nudged forward this 12 months and now he’s planning what can be a really giant deal, opening “unique negotiations with Fimalac and Jellyfish, to probably purchase international digital advertising and marketing firm, Jellyfish.” Fimlach is Jellyfish’s French predominant backer.
Jellyfish, based mostly within the UK, was launched in 2005 and now has 40 international workplaces with 2,250 workers, together with 680 within the UK. Founder and CEO is Rob Pierre (above.) That is fairly substantial by right this moment’s company requirements. A comparability could be Ajaz Ahmed’s AKQA which offered to WPP for $540m in 2012.
Unique talks are one factor however that doesn’t imply that different consumers received’t be circling. Brandtech has greater than 5,000 staff (S4 Capital has about 9,000) and income of greater than $500m.
