Hello everybody.
December is the perfect time to overview a yr that’s about to finish quickly. We already did it 😉 And wish to share our outcomes with you.
Yay!!
Stripo’s 2020 in numbers
Right here we’ll spotlight an important figures.
Our pleasure, or Stripo’s achievements in 2020
We’ll spotlight solely probably the most memorable and essential moments for us.
We’re turning into a platform
Regardless that we’re centered on e mail design solely, leaving e mail sending and evaluation behind, we’re far more than an editor. Quickly, we’ll be a platform. Extra about it later…
Stripo has every part you want in a single place:
Entrepreneurs and designers construct emails method quicker — we offer all needed instruments, they’ll check how emails will render in main e mail purchasers, they’ll share, remark, and approve emails with colleagues and purchasers previous to sending them to their e mail automation techniques.
Stripo is turning into a market. We provide lots of of emails for inspiration. Corporations can order emails from our professionals. Designers and coders can earn with us by designing and promoting their templates on the Stripo soon-to-be platform.
We assist the revolution within the trade occur
The AMP for e mail expertise permits embedding interactive parts into emails with out recipients needing to open a brand new tab to go to a web site, it permits delivering real-time content material in newsletters, permits updating emails, it permits modifying content material in emails after they have been despatched. And plenty of extra issues that truly make e mail advertising and marketing far more helpful for purchasers and far more environment friendly for companies.
What’s the Stripo’s position in it?
By popularizing and simplifying methods to deal with this expertise, we assist our purchasers unlock the potential of AMP. How?
We allow purchasers to make the most of and expertise the ability of AMP with actually no coding abilities. Stripo offers customers with micro instruments, 40 ready-to-use templates, a number of code samples, and manuals to construct and check AMP emails proper in our editor, join them to Google Spreadsheets for delivering real-time content material and modifying after sending, and so forth. After which export them to a needed ESP.
Over 6 900 manufacturers used this chance.
We have been invited to take part within the M3AAWG October Assembly, together with Jon Harmer from Google and Verizon Media. The occasion was devoted to “AMP options, and safety measures in place stopping abuse of the format”.
And likewise on Google AMP Fest 2020, we shared with the entire world our expertise with AMP as a sender.
Our household is rising
We wish to thank all loyal purchasers that stayed with us and people who joined us this yr. We actually admire your assist, and your belief.
200 000 individuals registered with us. So now there are over 350 000 Stripo customers worldwide.
Another factor about our household: We’ve carried out a number of modifications to our editor per your requests. And the truth that the retention price doubled means we’re doing the best factor.
Stripo’s priorities, or our core exercise
Regardless of our participation within the AMP revolution and our plans on turning into the trade benchmark as an e mail design platform (I’ll share the small print beneath), our essential aim is to not acquire as many purchasers as doable, to not launch as many options as we are able to to be aggressive in the marketplace. However the steady efficiency of the product, product effectivity, and ease are our priorities.
We are going to by no means sacrifice the steady efficiency of the editor for a brand new function.
And naturally, our purchasers’ knowledge safety is our aim #1.
That is the work we continuously do, however you by no means see. In all probability, it’s nice. You by no means discover that your fridge is working till it stops working, proper? Similar right here.
So what can we do to take care of these objectives?
Purchasers’ knowledge safety
This yr, we once more efficiently handed the Safety check by Bishop Fox. So you’ll be able to fearlessly hold exporting emails from Stripo to the Drafts folder in your Gmail and Outlook accounts.
We discovered and instantly mounted 290 vulnerabilities. Relaxation assured — your knowledge is secure with us.
We additionally manually test emails and block these which we discover suspicious — no fishing, no frauds, no hurt allowed by our Phrases of Use — our software is barely for individuals who construct emails with good intentions in thoughts. This yr we blocked 640 manufacturers that violated this rule. Stripo serves for the advantage of individuals.
Steady efficiency of the editor
To keep up this aforementioned steady efficiency of the editor, we strengthened our QA division with 3 new workers. So now we are able to detect and repair occurring bugs method quicker. Which we truly do. We run computerized and handbook checks each workday. Completely, in 2020, we mounted 2 050 bugs, 1 000 for the editor, and 20 for the Plugin customers, the remainder for the location pages.
We considerably strengthened our servers. Which permits 5X instances extra entrepreneurs worldwide to make use of our editor concurrently with none downside or delay. Simply think about, every second 500 as an alternative of 100 customers are working within the Stripo editor. Which makes 13 000 classes per hour on weekdays.
Product’s effectivity
Enabling customers to construct emails with the kind of content material, and set of features they want — is one thing we actually attempt for.
To perform this mission, we continuously add a lot of options to our editor. Thus, you’ll be able to make the most of interactive, AMP, and dynamic parts, crop and edit photographs, and design advanced banners for promo emails, and lots of different issues in a single place.
It’s generally recognized that AMP, and real-time content material make emails far more practical, informative, and helpful on your subscribers. Whereas interactive and AMP content material makes your emails far more participating.
Begin 2021 with a brand new strategy to e mail constructing
To allow you to construct emails quick, we’ve launched quite a lot of options that automate e mail manufacturing. For example, you’ll be able to construct, retailer, and reuse sure content material modules like footers and headers that you just want very often on your campaigns. Good parts that allow you to construct a number of product playing cards with 1 click on solely! Model Tips package to allow you to generate E-mail Design Tips on your tasks.
And plenty of different helpful options…
Simplicity in each course of
It doesn’t imply Stripo enables you to construct solely elementary emails. No! Because of this each step of e mail manufacturing with Stripo is elementary! We simplify every step as a lot as doable each for individuals who desire a Drag-n-Drop editor and devoted HTML coders.
Our motto is “The easier the higher”. Why does it matter for us?
The easier e mail manufacturing is, the much less time it takes to construct new/edit present emails, the higher for entrepreneurs. They’ll sustain with the instances and provides a attempt/make the most of all of the performance that e mail is now able to instantly.
Banner generator, timer block, modifying as much as 100 emails without delay, gamification in emails, the Drag-n-Drop AMP type block to gather prospects’ suggestions in emails, Information Supply embedded in Stripo that serves as a server, potential to attach emails to Google Sheets don’t require any coding abilities. Talking of the AMP type, we added it to our set off emails this Fall. And it generated over 11 000 feedback to this point.
To your comfort, we take brief video tutorials the place we present how you can make the most of our new options.
But when there’s one thing you’d nonetheless wish to make clear, our glorious buyer assist crew is at your service. They now work 16 hours a day, 6:30 — 22:00 UTC, Mon-Fri. Not a day goes by that we don’t obtain constructive suggestions about them on a number of platforms.
Stripo’s plans for the longer term, or our mission on this planet of e mail advertising and marketing
In two months, Stripo will probably be 4. All this time we’ve been amassing customers’ conduct on our web site, amassing e mail entrepreneurs, and designers’ opinions on what issues they face, our private expertise in e mail manufacturing, and naturally, your trustworthy suggestions in emails.
This all gave us a much bigger image of what an e mail template builder it’s essential keep pleased and environment friendly!
So, very quickly you’ll meet our Editor 5.0.
What’s going to it’s?
Our product will probably be a common platform the place you seek for inspiration, like a market with a number of works by a lot of designers worldwide, discover all needed instruments to construct emails of any sort and complexity degree, from easy transactional and promo emails to these with revolutionary design and content material parts, the place check them, approve together with your purchasers/colleagues, after which export your emails with pure adjustable code to any e mail advertising and marketing automation service — every part it’s essential get forward of the sport in a single place.
Very quickly it is possible for you to to offer it a attempt to make it possible for constructing flawless emails with Stripo 5.0 will probably be simpler than you’ll be able to solely think about.
Last ideas
We wish our product to be as helpful for you as doable. We wish to make the world of e mail advertising and marketing a higher and simpler place to reside in.
When you have any ideas on how we are able to enhance our software and take advantage of handy for you, please tell us.
Share with us your questions and ideas
