It’s all change at adam&eveDDB this week: John Lewis and Waitrose are on their means because the company declined a repitch (it hardly has a lot to show, particularly on the previous) whereas Lloyds Banking Group’s Halifax has returned from New Business Arts and the Omnicom company is strongly tipped to choose up the revamped BT Enterprise after a troublesome pitch in opposition to Droga5 and Mom.
BT Enterprise now contains cloud-based BT International and BT’s Enterprise arm, making it a considerable account. BT Enterprise was previously with London indie Now. Publicis Groupe’s Saatchi & Saatchi handles the BT client account plus cellular arm EE.
The John Lewis Partnership overview will need to have come as a shock to A&E though it’s labored on John Lewis and, latterly, Waitrose for greater than a decade and there have been advertising modifications at embattled JL. The company, Britain’s largest by billings in 2022, has additionally misplaced Virgin Media to VCCP and Nationwide Lottery, now underneath a brand new proprietor and embroiled in a marathon pitch with Leo Burnett and VCCP.
So new sole CEO Tammy Einav has some work to do however the return of Halifax and, now, BT Enterprise reveals what the company’s fabricated from. Different businesses will likely be preserving a nervous eye on their retail and grocery store accounts too.
