The 2024-2025 World Branding Awards celebrated one other 12 months of excellent achievements in branding. Held for the primary time on the Tower of London, United Kingdom, the 18th version celebrated the ingenuity, creativity, and affect of manufacturers from throughout the globe. In a testomony to the winners’ exceptional achievements, over 100 distinguished visitors convened to rejoice the newly topped “Model of the 12 months” honourees.
Hosted by the charismatic David Croft, the ceremony was a classy but vibrant night time the place conversations flowed, connections fashioned, and prime manufacturers have been celebrated. The night was additional elevated by the presence of AI skilled Matthew Blakemore, who shared his ideas on how AI can supercharge branding efforts.

Celebrating World, Regional, and Nationwide Icons
The ‘Model of the 12 months’ World Branding Awards distinguishes between World, Regional, and Nationwide Tier manufacturers, acknowledging these with worldwide recognition and people deeply ingrained of their native markets.
This 12 months’s winners within the World Tier demonstrated progressive digital methods, dedication to sustainability, and impactful storytelling. Notable World Model of the 12 months recipients included Lurpak, Sennheiser, and Yakult, setting a benchmark for model excellence worldwide.
The Nationwide Tier awards shone a highlight on the manufacturers which have captured the hearts and minds of shoppers inside their particular international locations. The range of industries represented was spectacular, with winners starting from Financial institution of Taiwan (Taiwan) from the Banking – Business class, Boots (United Kingdom) from the Healthcare – Pharmacies class, Farm Contemporary (Malaysia) from the Dairy Merchandise class, Flimty (Indonesia) from Healthcare – Well being Dietary supplements class, Sukiya (Japan) from Restaurant Chain class, and Café Amazon (Thailand) from Retailer – Espresso class, to call just a few.
These Nationwide Model of the 12 months winners demonstrated sturdy native heritage, distinctive customer support, and efficient group engagement, highlighting the affect of understanding native nuances. Among the celebrated Nationwide Manufacturers included GasKita (Indonesia), Thai Life Insurance coverage (Thailand), and Gulf Insurance coverage Group (Kuwait).
Past the World and Nationwide tier accolades, the 2024-2025 World Branding Awards additionally featured Regional tier awards. This 12 months, solely 20 manufacturers earned the Regional tier award, amongst them M-150 (Thailand), Tsui Wah (Hong Kong), Nippon Hire-A-Automobile (Japan), and MR DIY (Malaysia), all consumer-voted favourites in at the very least 4 international locations.
A 12 months of Branding Brilliance: The 2024-2025 World Branding Awards

World Branding Discussion board Chairman Richard Rowles highlighted the importance of the “Model of the 12 months” win, noting that the 70% shopper voting energy underscores a model’s resonance with its viewers. He acknowledged that the award “is a testomony to a model’s skill to resonate with its viewers,” signifying that the winner has “not solely met however exceeded its clients’ expectations.” Rowles additional emphasised that it’s a “badge of honour” reflecting a model’s dedication to “offering distinctive worth, constructing belief, and creating lasting relationships.”
Richard Rowles additionally congratulated this 12 months’s winners: “This 12 months, we’re happy to acknowledge the collection of a number of new manufacturers as model of the 12 months, a testomony to their recognition amongst shoppers. Furthermore, the enduring success of sure established manufacturers is really exceptional, highlighting their distinctive efficiency of their respective fields.”
Reflecting on the spectacular 2024-2025 World Branding Awards fills us with pleasure for the standout manufacturers recognised. Trying ahead, we’re excited to proceed this custom and anticipate an much more important occasion subsequent 12 months, honouring the manufacturers shaping excellence. Keep tuned for updates on the upcoming version – your help and engagement are essential to the occasion’s success!
Uncover the full 2042-2025 World Branding Awards winner list and study extra about their excellent achievements and world contributions to branding.
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