Methods for staying forward — or catching up.
You have lengthy been informed that the one path to success on your startup is to distinguish. That you need to uniquely resolve use circumstances which no one else has solved earlier than.
In different phrases — you need to in some way construct an impenetrable moat round your product, once you haven’t even constructed (or a minimum of accomplished) the product within the first place.
You need to do that whereas in some way additionally delivering a best-in-class consumer expertise, constructing an infinitely-scalable cloud backend, and in some way squeezing in safety, authentication, fee processing, onboarding, monitoring, real-time collaboration, automated assist desk assist, an always-up-to-date demo surroundings, product analytics… okay I’ll cease.
And that’s not even the worst half! You need to transfer all these mountains shortly. Within the time it took you to get this far within the article, someone else already did all of it — and extra. They already stole your to-be-differentiator, and differentiated in their very own means whereas they had been at it.
Now you’re again to sq. one. Worse really, you’re now behind — you’re at sq. zero, and sq. one appears to be 100 squares away.
