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Trending in Magnificence Influencer Advertising I Traackr


Fake freckles rose to reputation throughout the pandemic, with many magnificence manufacturers launching particular fake freckle merchandise. Some manufacturers (like Freck Magnificence) even made their title from growing hero merchandise round this pattern. 

Whether or not it’s a pure look, or a colourful artistic look, people are searching for methods to include freckles into their appears year-round. Our newest information from the primary half of 2024 exhibits that fake freckles are persevering with to pattern amongst creators and customers.

Fake Freckles: Trending in Magnificence Influencer Advertising

In accordance with Traackr’s magnificence influencer advertising and marketing information, creators and their audiences have proven an elevated curiosity in fake freckles over the previous 12 months.

  • +105% activated influencers
  • +72% mentions  
  • +17% engagements
  • +111% video views  

There was a variety of merchandise and types that had been talked about alongside this pattern, among the hottest of those included Freck, Colourpop, Beaubble, MCo Magnificence, Jason Wu Magnificence, and extra. 

A number of the creators that produced excessive performing content material mentioning fake freckles included:

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