Monday, January 22, 2024
HomeBrandingStaying Targeted cartoon - Marketoonist

Staying Targeted cartoon – Marketoonist


“Our ‘Aha moments’ are actually quiet mind alerts.”

I like this commentary from Dr. David Rock I got here throughout in a NYT article on the impression of contemporary distractions.

With fashionable work tradition wired for always-on communication, discovering the area and time for “Aha moments” is a problem.  Now we have to be deliberate if we need to create area for deep work over shallow work, an concept Cal Newport helped popularize along with his “Deep Work” ebook in 2016, and expanded upon extra lately:

“E-mail launched this downside of communication-driven distraction, however Slack pushed it to a brand new excessive. We each love and hate Slack as a result of this firm constructed the correct software for the unsuitable strategy to work.”

A research from RescueTime discovered that the majority employees don’t go six minutes with out checking e mail or Slack; 35% of employees test communication each three minutes all through the work day.

That is per a report from Microsoft on how folks use their office-productivity software program — 60% of combination time spent entails communication (Groups, e mail, chat, videoconference, and many others.), leaving solely 40% of time for creation (Phrase, Excel, PowerPoint, and many others.).

“Work is extra enjoyable with framed marketoons in your wall”

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It’s laborious to create large concepts if we’re all the time within the minutia. Considered one of largest shifts in my very own work schedule has been studying to carve out 90 minutes of interrupted deep work time initially of each work day.  I’ve realized to deal with it as sacred area, as a result of it’s all the time the most efficient time of my week.

Simpler stated than achieved, significantly when working as a part of an always-on group.  

As Jeff Maurer noticed about Slack etiquette on the workplace:

“You can mute notifications: Simply go to ‘settings’ > ‘notifications’>’by no means get promoted’; and switch the slider to ‘on’.”

However it’s attainable to ascertain new norms. A software program firm known as Convictional determined to not use any messaging instruments like Slack and made all conferences optionally available. One other software program firm known as Pathway launched a “Zen Day” every week the place they ask workers to place Slack in DnD mode to snooze notifications.

And I’ve collaborated lately with a Norwegian startup known as reMarkable that makes tablets designed for deep work, with out Slack or different fashionable distractions.

There’s a line I’ve all the time appreciated within the 1927 poem, Desiderata: 

“Go placidly amid the noise and haste, and bear in mind what peace there could also be in silence.”

Listed below are a couple of associated cartoons I’ve drawn over time:



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