MailerLite is finest referred to as a low-cost e mail advertising platform.
(In all probability as a result of it’s known as “MailerLite”).
That repute is definitely a little bit deceptive. MailerLite affords a wealth of further performance past e mail, giving customers the facility to construct web sites and touchdown pages, create high-converting signup types, and combine with their favourite ecommerce instruments.
However a number of different platforms do the identical stuff. So which is correct for your enterprise? That can assist you make an knowledgeable alternative, we’ve in contrast the highest 10 MailerLite options by:
- Worth
- Product options
- Buyer help
- Execs and cons
- Target market
Let’s dive in…
What’s the Finest MailerLite Various?
| MailerLite Options | Finest For | High Options | Pricing/Month |
| Drip | DTC ecommerce | Phase your entire viewers primarily based on real-time retailer, customer, and advertising knowledge. | From $39 monthly for as much as 2,500 contacts and limitless e mail sends. |
| Klaviyo | Ecommerce companies and builders | Personalization and segmentation instruments will let you create buyer segments primarily based on real-time knowledge. | Free for as much as 250 contacts and 500 month-to-month e mail sends; paid plans priced from $45 monthly for as much as 1,000 contacts and 10,000 month-to-month e mail sends. |
| Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven choices. | Free for as much as 500 contacts and 1,000 month-to-month e mail sends; paid plans begin at $9.99 monthly for 500 contacts and 5,000 month-to-month e mail sends. |
| Omnisend | Ecommerce entrepreneurs | Net push notifications enable manufacturers to immediately retarget clients. | Free to succeed in as much as 250 contacts monthly, together with 500 month-to-month e mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. |
| AWeber | Startups and small companies | Create e mail templates in seconds utilizing your web site or Fb web page URL. | Free for as much as 500 e mail subscribers and three,000 month-to-month e mail sends; paid plans priced from $16.15 monthly for as much as 2,500 subscribers. |
| ConvertKit | Content material creators | Built-in e-newsletter referral program helps creators develop their attain by leveraging their present viewers. | Free for as much as 1,000 subscribers and limitless e mail sends; paid plans begin at $9 monthly for as much as 300 subscribers and limitless sends. |
| Brevo (FKA Sendinblue) | Low-budget e mail advertising | Ship transactional emails with assured 97 % deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 monthly for limitless contacts and 20,000 emails monthly. |
| Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cellular app. | From $9.99 monthly for as much as 500 contacts and 12,000 month-to-month e mail sends. |
| GetResponse | Small companies that want superior advertising instruments | Constructed-in GPT-3.5 powered e mail generator. | Free for as much as 500 contacts and a couple of,500 month-to-month e mail sends. Paid plans begin at $15.58 monthly for 1,000 contacts and limitless e mail sends. |
| HubSpot | B2B inbound advertising | Join advertising, gross sales, content material administration, and customer support in a single platform. | Free advertising plan consists of limitless contacts and a couple of,000 month-to-month e mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
The ten Finest MailerLite Options
1. Drip
Hey, look, it’s us! We’re Drip, a advertising automation platform constructed particularly for ecommerce manufacturers—notably DTCs. Our instruments make it fast and straightforward for manufacturers like yours to ship laser-targeted e mail advertising and onsite campaigns personalised to the behaviors and preferences of your clients. And you are able to do all of it your self, with none superior technical abilities.
What Makes Drip the Finest MailerLite Various?
- Constructed for ecommerce. Most e mail platforms (MailerLite included) are all-rounders providing generalist instruments catering for a wealth of industries. Not us. We constructed Drip from the bottom up with ecommerce companies in thoughts—so all the things we do is geared towards driving ecommerce leads, gross sales, and income.
- Developed for ecommerce. Our product improvement is 100% ecommerce-focused, so each time we add a brand new function or instrument, you may be certain it’s designed to deal with a standard ecommerce advertising ache level or ship on a selected ecommerce aim. MailerLite serves clients in a number of industries, and it has to fulfill all of them, leading to a extra generic improvement pathway.
- Ecommerce-driven UI. MailerLite has a phenomenal, clear interface. But it surely caters to a variety of audiences, so there are inevitably some options and menus that simply weren’t constructed for companies like yours. As a result of ecommerce is Drip’s entire factor, our UI makes it easy to search out all of the essential ecommerce automations, knowledge, and instruments you want, with none noise or muddle.
- Specialist strategic help. We all know what superb ecommerce advertising appears like, as a result of it’s all we do. Our help group isn’t simply right here to supply fundamental technical recommendation—we’ll pull up a (metaphorical) chair, dig into your technique and objectives, and provide options tailor-made to your ecommerce model. MailerLite’s buyer help is quick and pleasant, but it surely’s extra about troubleshooting than strategic steering.
- Superior onsite advertising capabilities. Our addition of Sleeknote, a feature-rich onsite kind and popup-building platform, offers us a transparent edge with regards to onsite ecommerce advertising. MailerLite’s kind builder is completely purposeful however lacks our wealth of customization and personalization choices.
- Income-focused reporting. We perceive that income is the be-all and end-all for ecommerce manufacturers, so we make it tremendous simple to perceive the ROI of your campaigns. Entry income metrics for each automation and e mail, and look at Drip-attributed gross sales to see precisely how a lot income you’re producing by way of our platform. MailerLite’s experiences are extra centered on engagement, and it solely affords ecommerce monitoring for Shopify and WooCommerce shops.
How Does Drip Evaluate to MailerLite?
| Drip | MailerLite | |
| Finest Function | Phase your entire viewers primarily based on real-time retailer, customer, and advertising knowledge. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | DTC ecommerce | E mail advertising rookies |
| Execs | A devoted ecommerce platform, not a generalist instrument. | Has an outstanding free plan, low costs, and a collection of easy-to-use instruments good for small companies, entrepreneurs, and content material creators. |
| Cons | When you’re not in ecommerce, Drip isn’t the very best match. | Restricted superior performance like income attribution; lack of ecommerce monitoring for platforms apart from Shopify and WooCommerce. |
| Pricing/Month | From $39 monthly for as much as 2,500 contacts and limitless e mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | Our help is rated 8.8 on G2 (vs. a median of 8.6 for advertising automation platforms) and consists of stay audio display sharing to resolve issues in actual time. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
2. Klaviyo
Klaviyo is an ecommerce-specific advertising automation platform for e mail, SMS, and push notifications. In contrast to Drip, it’s not precisely a DIY platform; you’ll want superior technical abilities (and ideally an in-house dev group or full-service Klaviyo company) to unlock its potential. For that purpose, it’s hottest with huge retailers and ecommerce manufacturers.
What Makes Klaviyo the Finest MailerLite Various?
- Constructed for promoting on-line. When you’re searching for particular ecommerce performance and also you’ve acquired the required tech abilities, Klaviyo does a greater job than MailerLite, a extra generalist platform.
- Constructed-in CRM. You may technically use MailerLite as a sort-of CRM, however provided that you may get by with extraordinarily fundamental performance. Klaviyo, alternatively, has a built-in CRM designed with ecommerce manufacturers in thoughts, permitting customers to raised perceive their clients.
- Commerce-oriented dashboard. Klaviyo’s dashboard offers you at-a-glance entry to retailer income, income per marketing campaign, and income per automation. In the meantime, the MailerLite dashboard is all about engagement (assume open charges, click-through charges, click-to-open charges). Nonetheless helpful knowledge, however not the stuff that actually makes your enterprise tick.
- Extra integrations. Klaviyo options 300+ pre-built integrations with all of your favourite ecommerce instruments, from Gorgias to LoyaltyLion to ShipStation. MailerLite has 140 integrations (together with 22 particular ecommerce integrations). That’s nonetheless a lot, but when this can be a numbers sport, Klaviyo wins arms down.
- Extra templates. Klaviyo has a library of 100+ ecommerce templates masking e mail, SMS, types, and automations. MailerLite has a number of templates, too, they usually’re superbly designed—however solely a handful are ecommerce-specific.
Is Klaviyo too costly? Try our piece on the finest Klaviyo options in the marketplace.
How Does Klaviyo Evaluate to MailerLite?
| Klaviyo | MailerLite | |
| Finest Function | Personalization and segmentation instruments will let you create buyer segments primarily based on real-time knowledge. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Ecommerce companies and builders | E mail advertising rookies |
| Execs | Refined ecommerce options and reporting. | Extraordinarily user-friendly and much cheaper than Klaviyo. |
| Cons | Requires superior technical abilities (or, ideally, a full-service Klaviyo company) to make use of it successfully. | Lacks Klaviyo’s superior ecommerce performance. |
| Pricing/Month | Free for as much as 250 contacts and 500 month-to-month e mail sends; paid plans priced from $45 monthly for as much as 1,000 contacts and 10,000 month-to-month e mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | After the in depth onboarding program, help is restricted to stay chat and emails. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
3. Mailchimp
Mailchimp is comfortably the world’s hottest e mail advertising platform, with a mammoth 66 % market share at time of writing. However whereas thousands and thousands of companies use Mailchimp, the corporate drew hearth for mountaineering its costs and gutting its once-beloved free tier, leaving it open to cheaper, extra feature-rich rivals—like MailerLite.
What Makes Mailchimp the Finest MailerLite Various?
- Straightforward to select up and go. Mailchimp is a cinch to make use of, even when you’re a complete e mail advertising novice. MailerLite is extraordinarily user-friendly, too, however it’s essential full the platform’s approval course of earlier than sending emails. And when you’re importing 1,000+ contacts, you’ll have to confirm the way you acquired them. So it’s a little bit trickier to hit the bottom operating with MailerLite.
- Constructed-in CRM. As we’ve already famous, MailerLite doesn’t have a correct CRM. Mailchimp does have a CRM, and whereas the performance is a little bit restricted, it does will let you see how a lot income you’ve generated from every contact.
- Extra superior design testing. With MailerLite, you’ll be able to preview how emails will look on cellular and desktop earlier than sending. However Mailchimp goes a lot additional, letting you see design previews for various e mail shoppers.
- Combine with extra instruments. Mailchimp affords 300+ integrations throughout 20 classes, together with design, ecommerce, and level of sale. That’s greater than double MailerLite’s variety of integrations.
- Free e mail templates. MailerLite may need the very best free product tier within the e mail advertising sport, but it surely doesn’t embody entry to any e mail templates. In contrast, free Mailchimp customers can entry a restricted variety of professionally designed templates.
- Extra refined reporting. Mailchimp’s experiences are among the finest in the marketplace, incorporating all the fundamental stuff like clicks and open charges alongside social media and e mail shopper stats. And it has a direct Google Analytics integration. MailerLite is way extra restricted right here.
Want options Mailchimp doesn’t have? Try our greatest Mailchimp options for ecommerce.
How Does Mailchimp Evaluate to MailerLite?
| Mailchimp | MailerLite | |
| Finest Function | Superior analytics and reporting assist entrepreneurs make data-driven choices. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Small companies | E mail advertising rookies |
| Execs | A generalist e mail automation platform that’s simple to make use of. | Does many of the stuff Mailchimp does (and some issues it doesn’t) at a less expensive worth level. |
| Cons | Considerably dearer, regardless of providing comparable performance. | Way more fundamental reporting makes it more durable to optimize campaigns. |
| Pricing/Month | Free for as much as 500 contacts and 1,000 month-to-month e mail sends; paid plans begin at $9.99 monthly for 500 contacts and 5,000 month-to-month e mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | Paid plans embody 24/7 help by way of chat and e mail. Cellphone and precedence help is barely obtainable to Premium clients paying $350+ monthly. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
4. Omnisend
Omnisend is one other ecommerce-oriented advertising automation platform that enables manufacturers to construct and ship e mail, SMS, and push campaigns. It’s utilized by 100,000+ ecommerce companies, together with huge names like Bare & Well-known Denim and Hallmark.
What Makes Omnisend the Finest MailerLite Various?
- Further free performance. When you’re predominantly trying to ship emails, MailerLite’s free product tier is tough to beat. Whereas Omnisend can’t compete on quantity, it does give free customers entry to some juicy options that MailerLite lacks, together with e mail templates, click-mapping, SMS messages, and push notifications.
- Goal extra channels. Omnisend helps push notification and SMS campaigns, supplying you with extra methods to succeed in your viewers. You’ll have to pay for extra integrations to do this by way of MailerLite.
- Ecommerce-friendly reporting. MailerLite’s reporting predominantly focuses on engagement metrics (though Shopify and WooCommerce shops can entry income knowledge). Conversely, Omnisend is very revenue-oriented, with detailed income attribution and reporting. It additionally makes it easy to search out key ecommerce-specific experiences, equivalent to campaigns with probably the most complete income.
- Tailor-made help at larger tiers. All paying MailerLite clients get 24/7 e mail help, whereas top-tier subscribers can additionally entry round the clock stay chat help. With MailerLite, each consumer will get 24/7 e mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor.
- Extra ecommerce e mail templates. Omnisend clients can entry 100 ecommerce-specific e mail templates. MailerLite has a good template library, but it surely’s break up throughout a number of industries and channels.
How Does Omnisend Evaluate to MailerLite?
| Omnisend | MailerLite | |
| Finest Function | Net push notifications enable manufacturers to immediately retarget clients. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Ecommerce entrepreneurs | E mail advertising rookies |
| Execs | In-depth, revenue-focused reporting. | Less expensive, with out sacrificing too many options. |
| Cons | No matter your checklist dimension or e mail quantity, MailerLite is cheaper. | No push notifications or SMS messaging (except you purchase integrations). |
| Pricing/Month | Free to succeed in as much as 250 contacts monthly, together with 500 month-to-month e mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 monthly to succeed in as much as 500 contacts (together with limitless push notifications). | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | All customers get 24/7 e mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
5. AWeber
AWeber targets the same viewers to MailerLite—entrepreneurs and small companies—and affords comparable instruments (e mail advertising, automation, touchdown pages, signup types, and extra). So is it a viable MailerLite different?
What Makes AWeber the Finest MailerLite Various?
- Extra e mail templates. AWeber clients can entry an astonishing array of e mail and e-newsletter templates, at 600+. They’re arguably much less refined than MailerLite’s templates—but when we’re solely trying on the numbers, AWeber is the clear winner.
- Extra touchdown web page templates. Related story: there’s nothing improper with MailerLite’s touchdown web page templates, however AWeber affords much more of them. AWeber has nearly 150 touchdown web page templates at time of writing, in comparison with round 50 with MailerLite.
- Cellphone-based help. Merely put, MailerLite doesn’t do cellphone help; solely stay chat and e mail. With AWeber, you’ll be able to decide up the cellphone and converse to an actual human, no matter which product tier you’re on. That’s proper: even free customers get over-the-phone help.
- Ship push notifications. MailerLite has a ton of performance, but it surely doesn’t embody push notifications. Conversely, AWeber does provide push campaigns—even clients on its free tier can ship them to as much as 50,000 subscribers.
How Does AWeber Evaluate to MailerLite?
| AWeber | MailerLite | |
| Finest Function | Create e mail templates in seconds utilizing your web site or Fb web page URL. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Startups and small companies | E mail advertising rookies |
| Execs | Extra e mail and touchdown web page templates. | Cheaper than AWeber, has a extra beneficiant free plan, and features a built-in web site builder. |
| Cons | Lacks superior performance, like refined automations. | Smaller template library (though its templates are arguably higher-quality). |
| Pricing/Month | Free for as much as 500 e mail subscribers and three,000 month-to-month e mail sends; paid plans priced from $16.15 monthly for as much as 2,500 subscribers. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | All customers—even free subscribers—can entry 24/7 stay help by way of cellphone, e mail, and chat (though paying clients are positioned in a precedence queue). | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
6. ConvertKit
ConvertKit is one in all a handful of feature-rich advertising instruments designed for content material creators, giving them entry to kind and touchdown web page builders, automations, and—in fact—e mail advertising. It’s amassed a base of 560,000+ clients, who’ve used the platform to succeed in over 600 million followers and followers worldwide.
What Makes ConvertKit the Finest MailerLite Various?
- Constructed for creators. MailerLite is a greater match for content material creators than most advertising automation platforms. But it surely lacks a few of ConvertKit’s devoted, creator-friendly options. It additionally affords a whole lot of stuff creators may not want, making for a barely extra cluttered UI.
- Constructed-in referral advertising. Referral applications are one of the dependable methods for creators to develop their viewers—and ConvertKit has one constructed into its platform. MailerLite integrates with a number of referral advertising instruments (together with GrowSurf and SparkLoop), however you’ll need to pay further for them.
- Unlock sponsorship income. ConvertKit helps creators with 10,000+ subscribers who ship no less than one e-newsletter every week discover paid sponsorships, giving them one other technique to monetize their content material. MailerLite isn’t constructed solely for content material creators and doesn’t provide something comparable.
- Higher worth for small-scale accounts. When you solely have a tiny viewers (<300 subscribers), ConvertKit’s free account would possibly be a greater match than MailerLite’s, as a result of it consists of limitless e mail sends.
How Does ConvertKit Evaluate to MailerLite?
| ConvertKit | MailerLite | |
| Finest Function | Built-in e-newsletter referral program helps creators develop their attain by leveraging their present viewers. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Content material creators | E mail advertising rookies |
| Execs | Straightforward-to-use engagement and monetization instruments for content material creators. | Intuitive, low-cost, feature-rich e mail advertising instruments. |
| Cons | When you’re not a content material creator, ConvertKit is a foul match. | Lacks ConvertKit’s creator-friendly options, like referral advertising and help to find sponsorships. |
| Pricing/Month | Free for as much as 1,000 subscribers and limitless e mail sends; paid plans begin at $9 monthly for as much as 300 subscribers and limitless sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | Paying clients get stay chat and e mail help, with precedence entry supplied to Creator Professional subscribers. Free subscribers solely get group help. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
7. Brevo (FKA Sendinblue)
Brevo—or Sendinblue, because it was identified—offers MailerLite some critical competitors within the value-for-money stakes. Its free tier is great and it does far more than “simply” e mail advertising, incorporating SMS, WhatsApp, signup types, and even the power to handle Fb adverts.
No marvel it’s utilized by 500,000 clients in 180 international locations.
What Makes Brevo the Finest MailerLite Various?
- Ship extra emails free of charge. On stability, we predict MailerLite’s free plan is barely extra beneficiant than Brevo’s as a result of it affords extra options. However when you’re simply trying to ship emails, Brevo is arguably a greater match. Its free plan means that you can ship as much as 300 a day to limitless contacts—and it even consists of free transactional emails.
- Attain limitless subscribers. Each platforms provide excellent worth. Nonetheless, Brevo fees by e mail sends and consists of limitless subscribers on all worth plans (even the free one), whereas MailerLite fees by subscriber numbers and consists of limitless emails. So if you would like extra subscribers and fewer e mail sends, Brevo works out cheaper.
- Free CRM entry. MailerLite doesn’t have a CRM platform; Brevo does—and it’s completely free.
- Constructed-in transactional emails. Brevo permits clients on all plans to ship transactional emails—a significant instrument for any ecommerce enterprise. MailerLite technically doesn’t do transactional emails, though it does have a separate transactional e mail platform, MailerSend.
- Further channels. Whereas each MailerLite and Brevo are e mail platforms before everything, Brevo additionally permits manufacturers to succeed in their audiences by way of SMS, WhatsApp, and even by way of Fb adverts.
How Does Brevo Evaluate to MailerLite?
| Brevo | MailerLite | |
| Finest Function | Ship transactional emails with assured 97 % deliverability. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Low-budget e mail advertising | E mail advertising rookies |
| Execs | Consists of transactional emails and a CRM with all product tiers. | Provides limitless month-to-month e mail sends on all paid account tiers. |
| Cons | Dearer for sending excessive e mail volumes; Starter clients have to pay an additional $12/month to take away Brevo branding. | No built-in SMS or WhatsApp campaigns; transactional emails require a separate instrument. |
| Pricing/Month | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 monthly for limitless contacts and 20,000 emails monthly. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | The $25+ monthly Starter plan solely affords email-based help. To obtain personalised help, you’ll have to subscribe to an Enterprise plan. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
8. Fixed Contact
Fixed Contact is a veteran of the e-mail advertising world, beginning out means again in 1995. Since then, the platform has developed past e mail and now incorporates social media, SMS messaging, and advertising automation.
What Makes Fixed Contact the Finest MailerLite Various?
- Constructed-in social scheduling. Unusually for an e mail platform, Fixed Contact means that you can create and schedule natural posts and paid adverts for Fb, Instagram, Twitter, and LinkedIn. You may’t try this with MailerLite.
- Cellphone-based help. MailerLite doesn’t provide any over-the-phone help, whereas all Fixed Contact clients can decide up the cellphone to a help agent. Plus-level subscribers may schedule personalised consultations.
- Inclusive occasion advertising instruments. One other lesser-found function: Fixed Contact affords built-in occasion advertising help, permitting clients to construct customizable registration types, create e mail invites, purchase tickets, and observe RSVPs in actual time. You’ll want an integration to do most of that stuff by way of MailerLite.
- Extra e mail templates. Though it doesn’t give a selected quantity, Fixed Contact guarantees “a whole bunch” of e mail advertising templates throughout a number of use instances. In contrast, MailerLite solely affords about 50 e mail templates.
- Consists of SMS advertising. You may’t run SMS campaigns by way of MailerLite with out integrating a third-party instrument, whereas US-based Fixed Contact clients can add SMS advertising as a built-in bolt-on.
How Does Fixed Contact Evaluate to MailerLite?
| Fixed Contact | MailerLite | |
| Finest Function | Handle campaigns on the go from a devoted cellular app. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Nonprofits and charities | E mail advertising rookies |
| Execs | A lot of further channels and instruments, together with SMS and occasion advertising. | Excellent free product tier and low-cost charges for top month-to-month e mail volumes. |
| Cons | No free tier and far larger costs. | No built-in help for SMS advertising. |
| Pricing/Month | From $9.99 monthly for as much as 500 contacts and 12,000 month-to-month e mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | Each paid plans provide stay chat and cellphone help, whereas Fixed Contact Plus subscribers additionally get personalised consultations to enhance efficiency. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
9. GetResponse
GetResponse is—guess what?—an e mail platform that additionally consists of push notifications, SMS advertising, and advertising automation. Greater than 350,000 companies have used GetResponse, together with big manufacturers like Ikea and Zendesk.
What Makes GetResponse the Finest MailerLite Various?
- Finest-in-class e mail deliverability. In keeping with E mail Deliverability Report, GetResponse affords larger deliverability than some other e mail instrument, whereas MailerLite ranks towards the underside.
- Constructed-in AI e mail generator. GetResponse has added its personal GPT-3.5 powered e mail generator, obtainable on all paid plans, serving to you rapidly craft participating topic strains and e mail copy. At time of writing, MailerLite doesn’t provide something comparable.
- Built-in webinar internet hosting. Greater-tier GetResponse clients can leverage the platform’s built-in webinar internet hosting instruments, whereas you’ll want an integration to run webinars by way of MailerLite.
- Further advertising channels. With GetResponse, you’ll be able to attain clients by way of SMS advertising, push notifications, and onsite stay chat. MailerLite is email-only.
- Paid adverts supervisor. GetResponse means that you can create and handle Google and Meta adverts to construct your viewers and retarget non-converting web site guests. Once more, you’ll be able to’t do that with MailerLite.
How Does GetResponse Evaluate to MailerLite?
| GetResponse | MailerLite | |
| Finest Function | Constructed-in GPT-3.5 powered e mail generator. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | Small companies that want superior advertising instruments | E mail advertising rookies |
| Execs | Excellent e mail deliverability; tons of juicy extras (like webinar internet hosting and paid advert administration). | Higher free product tier and cheaper costs. |
| Cons | Considerably dearer than MailerLite. | Solely affords one advertising channel: e mail. |
| Pricing/Month | Free for as much as 500 contacts and a couple of,500 month-to-month e mail sends. Paid plans begin at $15.58 monthly for 1,000 contacts and limitless e mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | Paid plans embody 24/7 help by way of chat and e mail. Cellphone help is barely obtainable at top-tier MAX2 degree; some MAX2 clients may entry Slack help. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
10. HubSpot
HubSpot is far more than an e mail platform, providing a giddying array of gross sales, advertising, operations, content material administration, and buyer help performance. That makes it laborious to match to MailerLite, which is predominantly an e mail advertising instrument. So is HubSpot a possible MailerLite different?
What Makes HubSpot the Finest MailerLite Various?
- Free CRM. HubSpot affords a market-leading CRM, and you may entry a few of its instruments freed from cost, serving to you retain observe of particular person clients and higher perceive their preferences. MailerLite doesn’t have any actual CRM performance.
- Unparalleled integrations. Most companies can get all of the integrations they want from MailerLite, however HubSpot affords far more, with 1,000+ integrations at time of writing.
- Extra touchdown web page templates. Once more, there’s nothing improper with MailerLite’s touchdown web page templates, but it surely doesn’t provide wherever near HubSpot’s bulging library of virtually 350 templates.
- Constructed-in social posting. HubSpot Advertising and marketing Hub Skilled clients can join as much as 50 social media accounts, publish 10,000 posts a month, and schedule posts three years upfront. You’ll want a third-party integration to do any of that by way of MailerLite.
- Over-the-phone help. HubSpot Professional subscribers can decide up the cellphone and converse to a HubSpot help agent, whereas MailerLite clients are restricted to speak and/or e mail help, relying on their worth plan.
How Does HubSpot Evaluate to MailerLite?
| HubSpot | MailerLite | |
| Finest Function | Join advertising, gross sales, content material administration, and customer support in a single platform. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Finest For | B2B inbound advertising | E mail advertising rookies |
| Execs | An all-in-one gross sales and advertising platform with a wonderful (free) CRM. | Less expensive worth plans, together with a wonderful free tier. |
| Cons | Costly subscriptions and excessive onboarding charges. | Solely affords a fraction of HubSpot’s performance. |
| Pricing/Month | Free advertising plan consists of limitless contacts and a couple of,000 month-to-month e mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Assist | Paying clients can get 1:1 e mail and in-app chat help. Cellphone help is out there at Professional degree and above. | Free MailerLite accounts embody 24/7 e mail and chat help for the primary 30 days. All paying clients get 24/7 e mail help, whereas Superior subscribers additionally get entry to round the clock stay chat help. |
Continuously Requested Questions
Conclusion
If you wish to ship a ton of emails for the bottom doable value, MailerLite is an absolute no-brainer. And it affords a couple of options that put a few of its dearer friends to disgrace—not least its glorious drag-and-drop editor, stable kind builder, and built-in web site builder.
However its ecommerce performance is fairly restricted. For anybody apart from the smallest ecommerce manufacturers, we’d strongly advocate an industry-specific, revenue-focused platform like Drip.
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