Universum World Presents Thrilling 2023 Developments from the Brazil Pupil Survey
Uncover who the Brazilian college students wish to work (and why)!
Do You Know Who’s Ranked Amongst the Prime 100 Most Splendid Employers in Brazil?
This yr, Universum carried out an intensive survey, reaching out to over 20,000 college students from greater than 120 faculties in Brazil to establish their dream employers and the explanations behind their decisions.
The survey coated various areas of the nation and unveiled a number of compelling tendencies which can be anticipated to form the hiring and employer branding methods of organizations within the upcoming yr. Listed here are some key takeaways:
1. Emphasis on Work-Life Stability
The analysis has dropped at mild the robust want amongst Brazilian college students to attain a wholesome work-life stability. These formidable younger skills intention to strike a harmonious mix between their work-related tasks and obligations, and their private actions, household commitments, social life, and hobbies.
Flora Minardi, Nation Supervisor Brazil for Universum, emphasised the numerous affect of this rising demand within the job market: “The info from this yr’s survey reinforces how corporations and organizations are recognizing the paramount significance of work-life stability for each productiveness and expertise retention. Many have already taken proactive steps by implementing insurance policies and applications that foster a tradition of equilibrium between work and private life. These initiatives embody versatile working hours, distant work choices, and advantages that assist staff’ household life and total well-being.”
2. Impostor Syndrome, Gender Gaps in Wage… and in Preferences
In line with the analysis, girls at the moment are prioritizing attributes associated to objective when selecting an employer, corresponding to assist for gender equality, company social accountability, and moral requirements. Then again, males are inclined to worth attributes related to efficiency, rewards, and innovation. Nonetheless, when negotiating their first wage after school, girls nonetheless ask for 19% lower than males.
3. Wage Expectations
The survey revealed that younger Brazilians are keen to simply accept decrease salaries proper after graduating from college. This marks a notable decline in wage expectations, reaching the bottom level since 2019. Elements like political uncertainty, inflation, and layoffs have impacted college students’ outlook on future earnings.
4. Job Preferences Throughout Disaster
The survey additionally confirmed that IT and enterprise college students specific a desire for bigger organizations over startups. Flora Minardi commented, “Right here we clearly see the affect of layoffs. In Brazil, we now have witnessed a number of organizations decreasing employees, which has generated nervousness amongst these getting into the job market. The seek for bigger and established corporations nonetheless signifies stability and safety for younger expertise.”
Concerning the survey
Universum’s complete survey supplies helpful insights into the preferences and expectations of scholars throughout varied fields, providing invaluable steerage for employers aiming to draw and retain high expertise. Understanding these tendencies will likely be instrumental for organizations looking for to boost their employer branding methods because the job market evolves and workforce priorities shift. On August ninth, Universum held the Awards in addition to a networking occasion on the NU Financial institution workplaces in São Paulo, Brazil.
For additional particulars and in-depth evaluation of the survey findings, please go to http://universumglobal.com/rankings/brazil/.
About Universum
Universum is a data-driven employer branding company. Based in Stockholm, we at the moment are energetic in over 40 markets, with key hubs in Zürich, Paris, Berlin, London, New York, Singapore and Shanghai. The Universum Expertise Survey, carried out in over 60 markets worldwide, surveyed multiple million college students and professionals about their preferences amongst potential employers, their profession concepts, and communication preferences. Leveraging this, we offer our shoppers with the analysis, technique, and artistic options they should compete extra successfully for expertise.
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Yearly Universum surveys over 1 million college students and professionals worldwide to establish the model picture standing of essentially the most enticing employers. Our Analytics options provide the insights it is advisable win the warfare for expertise.
