Retail chain Søstrene Grene’s bold enlargement drive hopes to open 100 UK shops throughout the nation earlier than the top of 2023.
Established in 2016, the model has gained an unlimited buyer outreach for its inexpensive residence equipment. In consequence, Søstrene Grene has constructed an in depth enlargement plan for the UK market over the following three to 4 years.
After the unbelievable response, the model has added an eleventh retailer in its present row of shops in England, Scotland, and Northern Eire. Moreover, Søstrene Grene plans to launch 5 to 10 shops by the top of 2023.
The model has attracted massive audiences for its aggressive costs and best-selling merchandise. These embrace residence equipment and mini residence decor merchandise.
For this enlargement plan, the model goals to construct new shops and actively search vacant retail models. This technique of utilising empty retail house will revitalise high-street style, thereby creating procuring centres as a focus for customers.
“Having a robust presence in a number of the largest nations in Europe, comparable to France with 35 shops and Germany with soon-to-be 70 shops, offers us nice confidence to proceed increasing within the UK.” commented the model’s CEO and co-owner, Mikkel Grene.
Most Søstrene Grene retail models are created with particular dimensions. In consequence, its shops measure between 200 and 500 m2, with an optimum façade dimension between 8-10 meters. The model additionally retains all the pieces restricted to the bottom ground. Nonetheless, with its new enlargement plan, Søstrene Grene targets a definite procuring expertise.
As a part of this technique, the retail chain will goal particular places with excessive footfall. By doing so, the constructing unit’s infrastructure will match Søstrene Grene’s signature labyrinth retailer structure.
