Friday, June 30, 2023
HomeMarket ResearchMRX Pulse Test: Key Learnings from IIEX North America with Karen Lynch...

MRX Pulse Test: Key Learnings from IIEX North America with Karen Lynch and Lenny Murphy


 

What’re the recent matters amongst trade researchers in the mean time?

On this episode of the GreenBook podcast, hosts Lenny Murphy and Karen Lynch delve into the important thing takeaways from IIEX North America, the place they discover the transformative themes of AI and the significance of a human-centered method in analysis. This episode additionally options thought-provoking conversations on modern corporations and the importance of empathy in understanding numerous populations. Lenny and Karen underscore the significance of researchers adapting and seamlessly integrating AI into their work, leaving us eagerly anticipating the upcoming IIEX.AI occasion scheduled for September.

Many due to our producer, Natalie Pusch; and our editor, James Carlisle.

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