The drama this yr isn’t simply contained to CBS’ fall lineup.
Regardless of the continued Writers Guild of America strike, which might finally delay manufacturing many scripted packages for weeks or months, the community was assured sufficient to announce its fall schedule on Wednesday—whether or not these packages finally debut within the fall or not.
The highlights of the broadcaster’s 2023-24 strike-contingent primetime programming embrace three new dramas, one new comedy, particular occasion programming and 22 returning sequence. Moreover, Tremendous Bowl 58 will air on Sunday, Feb. 11, 2024, reside on CBS and Paramount+ from Allegiant Stadium in Las Vegas, Nev., with Justin Hartley’s new sequence, Tracker, getting the coveted post-Tremendous Bowl slot.
CBS often unveils its fall schedule throughout upfront week, hours forward of its Carnegie Corridor presentation, however this yr, dad or mum firm Paramount opted to exit upfront week and maintain extra intimate dinners with shoppers and companions as an alternative. After wrapping these New York upfront dinners in late April, Paramount advert gross sales chief John Halley instructed Adweek the corporate is “not going again” to upfront week.
Moreover the brand new schedule, CBS can be asserting that the community is constant its streak because the most-watched primetime broadcaster for the 2022-23 yr, getting the consideration for the fifteenth consecutive season and tying broadcast tv’s longest successful streak on file, additionally held by CBS from 1955-1970.
The community is presently averaging 5.97 million viewers, which is greater than half 1,000,000 viewers forward of NBC (5.39 million) in second place, in accordance with Nielsen’s most present rankings by Sunday, April 30.
Although CBS claimed probably the most common viewers as soon as once more, the quantity is under final yr’s whole of 6.26 million.
“CBS programming throughout leisure, information and sports activities continues to attraction to audiences on all platforms, together with Paramount+, the fastest-growing streaming service within the U.S.,” mentioned George Cheeks, president and chief government officer of CBS, in a press release. “All of it begins with a successful broadcast community that has an simple observe file for nurturing long-running franchises and launching new hits yearly.”
Solely minor schedule tweaks
With its newest win in thoughts, CBS is taking an “if it isn’t broke, don’t repair it” method to its newest schedule.
