Wednesday, May 10, 2023
HomeMarketing AutomationMonth-to-month Releases: April, 2023

Month-to-month Releases: April, 2023


Hey Reader,

Greetings from WebEngage!

We hope you’re having an excellent expertise with WebEngage. We’re excited to introduce new options on the dashboard. 😀

Refresh your lists periodically or on-demand

Now you can refresh any criteria-based checklist on a periodic foundation (each day/weekly/month-to-month) or on-demand as per your necessities (instance: your checklist of “flight search deserted” customers might be refreshed at 8 am on the final day of each month earlier than sending out your payday campaigns).

Elevated checklist choice assist to incorporate/exclude viewers throughout marketing campaign creation

This characteristic lets you create superior segmentation utilizing a mixture of dwell segments, static lists, refreshing lists, and predictive segments whereas sending your campaigns. Entry this characteristic within the ‘Viewers choice’ a part of marketing campaign creation. That is relevant for one-time and recurring campaigns of E mail, SMS, WhatsApp, Push, and Internet Push.

This characteristic is presently access-controlled; you possibly can attain out to your Buyer Success Supervisor or product@webengage.com to get this enabled in your account.

Harness the Energy of AI with Predictive Segments

Predictive Segments enable customers to create segments primarily based on the longer term actions of their customers. The WebEngage AI makes use of predictive evaluation to categorize customers into three segments primarily based on their likelihood of performing the occasions:

  • Most Probably,
  • Reasonably Probably,
  • Least Probably.

For instance, you need to generate a Predictive Section for customers who’re most certainly to buy in your web site. Then choose “Buy” (or occasion that signifies buy motion) as your prediction occasion and the prediction window as 7 days. The Predictive Section characteristic then analyses historic knowledge to determine which customers will most certainly buy within the subsequent 7 days.

  1. Perceive extra about Predictive Segments by way of our weblog: Weblog hyperlink
  2. Fast Video information that will help you get began with the Predictive Segments: Video hyperlink

This characteristic is presently access-controlled; you possibly can attain out to your Buyer Success Supervisor or product@webengage.com to get this enabled in your account.

Set off journeys utilizing refreshing lists and predictive segments

Now you can make customers enter or exit a journey on the premise of their entry or exit from a refreshing checklist or predictive phase.

P.S. You’ll quickly be capable to export the outcomes of Occasions/Funnels/and many others. to a Refreshing Checklist after which run journeys on these as properly!

Unifonic as a devoted SSP

Unifonic, a number one Communications Platform as a Service (CPaaS) supplier within the Center East, has been onboarded on WebEngage as an SMS Service Supplier. Loads of our shoppers, predominantly primarily based out of the KSA area, have been asking for this integration; properly, this has been launched now.

Unifonic is listed beneath the ‘Obtainable SMS Service Suppliers (SSP).’ Steps so as to add it as an SSP are given right here.

App In-line Content material is now supported on React Native

Shoppers who use our React SDK can now run App In-line campaigns. For this, they might want to replace their React Native SDK to v1.3.0 and add the brand new Personalization SDK inside their app to assist this characteristic. Additional, all of the directions are talked about on this documentation.

Submit this launch, App In-line Content material is now supported on:

Different SDK updates

iOS SDK v6.2.1 launched

We have now added different dependencies to make the SDK appropriate with operating In-line Campaigns on React Native SDK.

Together with this, we have now added different enhancements and bug fixes in relation to web page view counts and customized occasions.

Hope you begin profiting from these options and revel in utilizing them as a lot as we loved creating them for you! We have now some vital and main characteristic releases within the pipeline. Keep tuned for extra!

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