Studying Time: 4 minutes
| Fairness.
It’s not simply one thing we are saying or write about. It’s what we consider in unconditionally. |
The marketing campaign theme for 2023’s Worldwide Ladies’s Day was #EmbraceEquity.
The theme was chosen to create consciousness that every particular person can actively assist and embrace fairness inside our personal spheres of affect.
MoEngage’s ERG, WeForShe, hosted a collection of actions equivalent to partaking on-line contests, a charity drive, an knowledgeable session, and an interactive panel with consultants within the month of March.
About WeForShe
WeForShe is an Worker Useful resource Group at MoEngage. The ERG was shaped to assist and improve the expertise for girls workers at MoEngage.
Moreover, WeForShe goals to optimize the gender stability throughout MoEngage to capitalize on the ability of inclusion, fairness, and variety.
You possibly can examine MoEngage’s DE&I initiative, VibeAsOneTribe, right here.
1. Selfies to Embrace Fairness and a Wall of Quotes to Respect Ladies All over the place
To align with this yr’s Worldwide Ladies’s Day theme, MoEngage workers submitted selfies embracing themselves, which have been a sign to forge concord and unity.
We have now all encountered ladies who’ve impressed, mentored, or supported us in our journey – whether or not it’s somebody with whom you’ve labored immediately or a frontrunner who has impressed you from afar.
MoEngage workers submitted quotes to understand these ladies of their lives, which have been displayed as a Wall of Quotes.
2. A Superstar Session With Dr. Kiran Bedi on Self-care and Ladies Empowerment
Dr. Kiran Bedi is an Indian social activist, creator, and former tennis participant who turned the primary lady in India to hitch the officer ranks of the Indian Police Service (IPS).
She was additionally the twenty fourth Lieutenant Governor of Puducherry from 2016 to 2021. She remained in service for 35 years earlier than taking voluntary retirement in 2007 because the Director Common of the Bureau of Police Analysis and Growth.
A extremely embellished particular person, Dr. Kiran Bedi has received awards and recognition for her work from the President of India, the United Nations, and the Indian Society of Criminology.
On this session with MoEngage workers from throughout the globe, Dr. Bedi shared her inspiring story and left us with useful nuggets on self-care and ladies empowerment.
3. Interactive AMA Session on Profession Growth and Management With a Panel of Trade Consultants
WeForShe organized an interactive Ask Me Something (AMA) session with a panel of 4 dynamic, empathetic, and indomitable consultants.
The members of this panel have been:
- Thaleia Geladaki, the Chief Advertising and marketing Workplace of Skroutz,
- Rowan Pereira, the Group Product Supervisor at Sweatcoin,
- Bruna Tormin Leite, the Director of Gross sales at MoEngage, and
- Veena Satish, the VP of Folks & Tradition at MoEngage.
Maike Haberkorn from the MoEngage staff was the moderator of this AMA session.
4. A Charity Drive and Fundraising for a Ladies’s Shelter in Bangalore, India
WeForShe carried out a fundraising drive in partnership with Mahila Dakshata Samiti.
As part of this initiative to advertise the welfare of ladies, MoEngage workers generously donated groceries, garments, digital equipment, electronics, and extra to Mahila Dakshata Samiti.
About Mahila Dakshata Samiti
Aimed with the mission to assist ladies and kids in misery in each stratum of society to realize shallowness, Mahila Dakshatha Samiti is among the most lively NGOs in Karnataka.
The Samiti is dedicated to the institution of a simply and humane society. They work untiringly in direction of educating, empowering, and offering employment alternatives and healthcare to ladies.
| Our dream is equality for all ladies and equal participation in all walks of life, whether or not at house, the office, or in society at giant. |
Moreover, Mahila Dakshatha Samiti supplies free counseling and authorized, medical, and psychiatric assist to help victims of abuse.
MoEngage additionally began a fundraiser on Give.do for the undertaking ‘Ladies Empowerment by Vocational Coaching for Rehabilitation.’
This fundraising initiative helps obtain the next actions:
- Empower ladies in misery in each means – socially, emotionally, or financially to revive them to their rightful and dignified standing in society.
- Nurture their inside energy, creativity, and shallowness and put together them to face the world with confidence and charm.
- Put together them to advertise equality by group initiatives and change into brokers of peace, equality, and constructive social change.
- Present them with training, data, vocational abilities, angle, mushy abilities, and mentoring.
- Practice ladies in advertising and marketing practices that can empower them to be self-reliant by breaking into higher-paid employment and turning into economically impartial.
- Guarantee equal entry to training, healthcare, and consciousness, and guarantee their security and well-being.
WeForShe additionally organized a bodily go to to the Mahila Dakshatha Samiti NGO to work together with the shelter’s volunteers and residents.
Careers at MoEngage
At MoEngage, we respect and embrace our variations and distinctive views. Should you’d wish to be part of our staff and expertise this tradition, apply for a task right here!
The put up #EmbraceEquity: How MoEngage Embraced Fairness And Drove Gender Parity This Ladies’s Historical past Month appeared first on MoEngage.
