Gray London has gained a much-needed piece of latest enterprise, Sky Wager in a pitch dealt with by Artistic Transient.
Gray is tasked with creating a long-term strategic model platform for Sky Wager to assist set the long run course of the enterprise and cement its place within the betting market.
Sky Wager head of name and sponsorship Leigh Peacock-Goodwin says: “We’ve received a vibrant and busy future forward of us and we wanted an company companion who can assist us chart this subsequent, thrilling stage for Sky Wager, and that’s who we’ve present in Gray. Their strategic pondering, particularly, shone all through the pitch course of, and to associate with that, they’re simply good folks.”
Gray London joint MD Jonny Tennant Worth says: “It’s uncommon for a shopper staff to dedicate themselves so passionately and comprehensively to the position of the model in remodeling their enterprise. Within the subsequent few months, we will likely be implementing a pioneering new model technique for Sky Wager that can result in thrilling new inventive work.”
Does this imply curtains for ‘Soccer Saturday’s’ Jeff Stelling? We will see however the previous boy has endurance.