Carlsberg is constant its celebration of 30 years of Liverpool FC sponsorship and its continuation of the ‘Eternally Followers’ platform with a six-part sequence of mini-films from by The Community companions Price Your Whereas and Drive Studios – with followers being interviewed by well-known previous Liverpool gamers.
Right here’s considerably terrifying centre half (in his day) Sami Hyypiä, in genial mode with a fan from the Far East. Others embrace Ian Rush, John Barnes, Robbie Fowler and Jamie Carragher,
Carlsberg international sponsorship director Louise Bach says:“One can find Liverpool FC followers in actually all corners of the world and as an viewers they’re extremely engaged. With this marketing campaign, we’re celebrating our partnership from all angles and highlighting what nice partnerships actually are.”
At a time when soccer appears to be changing into the personal plaything of crazed billionaires and nation states with dodgy human rights data, it’s good to see some a extra conventional spin. How lengthy will it final?
MAA inventive scale: 6.5.
