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Cellular Development On-line – Girls in Cellular


Wednesday, March 15, 2023

12 PM PST to 1 PM PST

[Special Edition] Girls in Cellular

Cellular Development On-line is connecting consultants within the area to debate probably the most related points and methods in cellular. We ask leaders and innovators from manufacturers you’re keen on about their cellular progress methods and success tales.

On this reside 45-minute panel dialogue you’ll have the prospect to listen to about:

  • Management perspective from ladies in cellular/tech area
  • Guidelines of engagement in an ever-changing cellular panorama
  • Methods for acquisition & the very best channels to accumulate customers
  • Recommendation from our feminine leaders
Agenda

12:00 PM
Welcome + Introductions

12:05 PM
Department Bits

12:10 PM
Panel Dialogue

12:45 PM
Viewers Q&A

Can’t make it reside? Register anyway and we’ll ship you the recording.

Audio system

Branch Co-founder Mada Seghete smiling at camera in a Branch t-shirt in front of the Branch logo glyph
Mada Seghete

Co-Founder and Head of Advertising and marketing at Department

Mada is a co-founder and Head of Advertising and marketing of Department, the cellular progress platform unicorn for in the present day’s high firms, powering cellular linking and progress for over 50,000 apps and a pair of billion month-to-month customers world wide. Mada additionally co-founded mobilegrowth.org, a group of over 20,000 progress practitioners world wide doing over 100 occasions per 12 months. Mada recurrently speaks about cellular progress at high tech occasions like Websummit and Saastr and is the host of the favored podcast How I Grew This.

headshot of siara nazir
Siara Nazir

Head of Development Advertising and marketing at Autodesk

Siara Nazir is an award-winning world digital advertising and marketing chief who has pioneered AI-based methods for advertising and marketing applications at Autodesk. She’s led digital transformation for 2 Fortune 500 firms and her methods have been featured in a number of trade publications together with Forrester and most not too long ago “The Partnership Economic system” by David Yovanno.

She’s a speaker at varied trade conferences and has popped up on podcasts, invited for visitor authorships, and written a wide range of items round challenges the advertising and marketing trade faces. She developed an in-house AI conversion accelerator that quadruped conversions and doubled model engagement. She’s received a number of trade awards for her method and imaginative and prescient on advertising and marketing and most not too long ago was the recipient of the Equality Affect Award for ladies in tech who’ve damaged boundaries and customarily modified their industries for the higher.

christine pera headshot
Christine Pera-Weaver

Affiliate Director, eCommerce | Acquisition Advertising and marketing at PBS Youngsters

Christine Pera-Weaver is the App Development advocate for PBS. She was instrumental to the launch of “PBS KIDS PLAY!” by taking the lead on the revenue-generating operations for the net service.  Chris went on to design the advertising and marketing plan that launched the primary app for PBS KIDS and at present focuses on the cellular app area optimizing the Natural & Paid Acquisition technique for the PBS KIDS cellular apps. In her spare time, Chris enjoys cooking recipes handed down from her Italian ancestors, swimming laps, and spending high quality time with family and friends.

speaker jodi oprandy headshot
Jodi O’Prandy

Director of Product at Priceline

Jodi O’Prandy is the Director of Product at Priceline.com. She leads a workforce of Product Managers in fixing buyer issues and enhancing the journey reserving expertise for rental automobiles and ancillary merchandise throughout desktop and cellular net. Previous to Priceline.com, Jodi led Product for the cruise class at TripAdvisor, specializing in delivering prospects the data wanted for each section of planning, throughout all touchpoints. In her spare time, Jodi enjoys touring, scuba diving and making an attempt out new eating places.

allison guidetti headshot
Allison Guidetti

Head of World Client Advertising and marketing at The Climate Firm, an IBM Enterprise

Allison Guidetti is an achieved, award-winning advertising and marketing chief with 15+ years of expertise. She has a confirmed monitor file of success, having launched a number of profitable merchandise and campaigns that drove vital income progress. Allison is understood for her capability to construct sturdy cross-functional relationships and her strategic management in growing efficient marketing-led applications.

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