Google has revealed a brand new, or vastly revamped, doc on website positioning hyperlink finest practices. The earlier doc was simply on the right way to make your hyperlinks crawlable however the brand new one provides tips about anchor textual content placements, the right way to write good anchor textual content, inside hyperlinks inside your content material and exterior hyperlinks from different websites.
As a reminder, final November Google stated exterior hyperlinks shall be much less essential as a rating issue sooner or later and stated shortly after that they had been much less essential now than earlier.
The brand new doc may be learn right here and you may examine it previous doc on the Wayback machine. Listed below are screenshots evaluating the 2.
Outdated doc:
New doc:
In order you’ll be able to see, Google added:
- Anchor textual content placements
- Tips on how to write good anchor textual content
- Inside hyperlinks inside your content material
- Exterior hyperlinks from different websites
Discussion board dialogue at Twitter.