Philips Home Home equipment has named Omnicom Media Group as its international media company throughout all kitchen home equipment, espresso, local weather, garment and ground care ranges in additional than 100 nations.
The home equipment enterprise, which was bought to international funding agency Hillhouse Funding in 2021 for round $3.07 billion (3 billion euros), has tasked OMG with the position of implementing a brand new advertising mannequin whereas additionally specializing in its accelerated agenda of progress. To do that, it is going to assist Philips Home Home equipment throughout conventional, digital and efficiency media planning and shopping for for its total model portfolio and marketing campaign schedule.
