Google AMP tales launch
In 2018, Google launched a brand new, visually wealthy cellular content material format designed to generate extra engagement from customers.
Breaking with earlier steering, Google didn’t intend for one of these AMP content material to match your non-mobile content material. As a substitute, this mobile-only content material was purported to be distinctive.
Particularly, Google stated AMP Story content material must be “fulfilling and standalone.”
Along with Hearst and The Washington Submit, Google labored with CNN, Meredith, Mashable, Mic, Vox and Condé Nast to develop and roll out AMP Tales.
Dig deeper:
Additionally on at the present time
Google: ‘We do updates on a regular basis’ — considerably confirming February replace rumors
2020: Google’s Danny Sullivan referred to the corporate’s recommendation given round “a number of updates” in November 2019.
Large Google Companions program modifications are coming: What you’ll have to qualify
2020: There have been new necessities for businesses to realize and preserve Google Accomplice standing beginning in June.
Google backtracks on utilizing (related) key phrases in your Google My Enterprise description
2020: An replace to the assistance web page about including key phrases to enhance visibility in native search outcomes was disputed by native SEOs and shortly eliminated.
TechTarget cites technical search engine marketing points as cause for 25% decline in Google visitors
2020: In TechTarget’s latest earnings report, the corporate stated unpaid visitors represented 94% of total visitors within the quarter.
Enterprise homeowners can now reply to evaluations on Google Maps desktop
2019: Enterprise homeowners with verified Google My Enterprise listings might reply to evaluations left about their enterprise instantly in Google Maps on desktop.
Google exams advertisements in Assistant outcomes
2019: With the Assistant on a billion units, the transfer was inevitable.
Google permits ‘be a part of waitlist’ for eating places
2019: Clicking on the be a part of waitlist button opened a display screen that identifies the present wait time and enabled customers to enter their get together measurement.
Google launches new search for ‘folks additionally seek for’ search refinements
2018: The strategies both loaded on delay or when a consumer clicked on a end result after which clicked again to the search outcomes.
Noticed: Hyperlinks to competing buying engines in UK Google Buying outcomes
2018: The brand new “inclusive” look was in response to the European Fee’s antitrust ruling in opposition to Google.
Google: No touch upon risk of a Feb. 7 algorithm replace
2017: Many site owners and SEOs had been noticing some vital modifications in Google’s search rankings algorithm.
Google’s ‘folks additionally ask’ search function formally good points dynamic loading
2017: Google’s folks additionally ask function gained a brand new approach for searchers to discover subjects within the desktop and cellular search outcomes.
Google Maps new function lets customers create lists of saved locations that may be shared & accessed offline
2017: Customers might hold monitor of saved locations and share lists with others by way of textual content, electronic mail and in style messaging apps.
Google Webmaster Instruments Information Stopped Updating Nearly A Week In the past
2015: The info and instruments had stopped updating Feb. 7.
Search In Pics: Google Disco Ball, A Cacoon & YouTube Cafe
2015: The most recent pictures displaying what folks eat on the search engine corporations, how they play, who they meet, the place they communicate, what toys they’ve, and extra.
Google Affords Recommendation On Faceted Navigation & Infinite Scroll Net Pages
2014: Methods to make infinite scroll pages and faceted navigation extra search engine pleasant.
Will eleventh Hour Objections Derail The Google-EU Antitrust Settlement?
2014: EU Commissioners had been contemplating forcing extra discussions or stopping the settlement from changing into remaining.
Bing Advertisements Expands Cell Sitelinks Protection In US, Will Roll Out To EU Markets
2014: Bing Advertisements had enabled over 60% of the cellular visitors on the Yahoo Bing Community to run sitelinks within the U.S.
Inexperienced Ribbon, Minimal Wage, Local weather Modifications: Google Searches For The State Of The Union
2013: Among the fascinating tendencies we noticed on Google as a result of State of the Union tackle.
Panic Flu Searches Could Have Tricked Google Flu Tendencies Into Pondering Issues Have been Worse
2013: Google Flu Tendencies overshot the % of the U.S. inhabitants with influenza-like sickness by practically double what the CDC reported.
A “Cool” Google Wealthy Snippet For Snow Circumstances
2013: It contained snow depth statistics, new snow stats inside 24 and 72 hours, the circumstances of the snow, the lifts open on the mountain, the present climate and extra.
Google Hits 67 P.c Market Share Once more, Bing Hits One other All-Time Excessive [comScore]
2013: Search exercise was up 11% in January over December, to nearly 19.5 billion “core” searches.
Google Fixes Bug That Required Cookies To Search
2012: Google additionally initially reconfirmed that requiring cookies “is just not one thing we’re testing or rolling out.”
The place’s It Harm? After You Search For A Symptom, New Google Well being Search Outcomes Recommend Causes
2012: Google launched improved outcomes that shortened the time from symptom-related search to the invention of potential medical causes and circumstances.
Google Apologizes, Continues To Tweak Buzz
2010: Google introduced three tweaks to Buzz (together with altering auto-follow to auto-suggest) and supplied an apology for what it known as a “difficult week.”
Google: ‘Don’t Blame Us For Terrorism’
2009: Google stated it shouldn’t be blamed for terrorist use of Google Earth.
Google Analytics On The iPhone: 3 Apps Reviewed
2009: The great, unhealthy, and ugly of Google Analytics apps on the iPhone (Analytics App, myAnalytics and Analytics Professional).
Newspapers, Google And The “Devaluation” Of Content material
2009: “Google is nice for Google, however it’s horrible for content material suppliers, as a result of it divides that content material quantitatively reasonably than qualitatively.”
Android Paid Apps Launch: “It’s Enterprise Time”
2009: builders can begin charging for his or her apps and customers will begin having access to and paying for chosen apps on Android telephones.
Yahoo Discontinues MyWeb, Pushes Scrumptious
2009: MyWeb launched in 2005, as a part of Yahoo’s imaginative and prescient for a “very particular person Net.”
Google AdWords To “Strictly Implement” Show URL Coverage
2008: The coverage was remaining the identical, however beginning April 1, Google would start “strictly imposing” it.
Google Research: 1.3% Google Searches Return At Least One Malicious End result
2008: They checked 66.5 million URLs and located that 3.4 million had been “suspicious” and three.4 million had been malicious, pointing to 181,699 touchdown websites.
Information Company A Potential Accomplice For Yahoo In Avoiding Microsoft, Google Curiosity ‘Wanes’
2008: Antitrust realities had been doubtless on the coronary heart of Google’s diminishing curiosity in a search deal.
Third Annual Yahoo Searchlight Awards Occur In opposition to Surreal Backdrop
2008: As Yahoo was shedding its promised 1,000 employees.
Microsoft adCenter Says No To Spanish Touchdown Pages For US Visitors
2008: The touchdown web page was focusing on U.S.-based Spanish-speaking clients.
WPP To Consolidate Search Companies Beneath GroupM And Outrider Model
2008: This consolidation created a world search company with workplaces on a number of continents.
Google On Centerfold Of Marie Claire
2008: The 12-page piece was named Style for Work on the Google Headquarters and highlighted mannequin Britni Standwood all through the Googleplex.
Google Maps Provides “Report Incorrect Information” Hyperlink
2007: For any unverified enterprise itemizing, Google would present a “report incorrect knowledge” hyperlink that took you to a web page to simply notify Google of the issue.
Google Search Outcomes Now Could Show Malware Warnings
2007: Google’s “This web site might hurt your pc” message linked on to a Google assist doc explaining the message in additional element.
Google Advertisements Getting New Google Checkout Badges
2007: The icon could be up to date to a badge format just like the Google Checkout buttons utilized by retailers for the reason that program began.
Google Loses In Belgium Newspaper Case
2007: A Belgium courtroom discovered that Google did violate copyright when together with materials from a number of Belgian newspapers in its search index.
InfoSpace Joins Forces With FAST For Cell Search
2007: It sought to marry InfoSpace’s service relationships and content material experience with FAST’s search expertise and PPC platform on cellular units.
Wordtracker Provides UK Key phrases Choice To Key phrase Instruments
2007: These wanting to focus on the UK area would have an choice to specify UK key phrases solely and be proven associated key phrases primarily based on that knowledge.
SingingFish.com Now Redirects To AOL Video Search
2007: AOL bought SingingFish.com in November 2003.
Particular Valentine’s Day Playing cards For SEOs
2007: Messages included “I like you greater than hyperlinks from Google itself,” “Roses are crimson, violets are blue, hyperlink bait is enjoyable and so are you.”
Eurekster Provides Extra ‘Wiki’ To Swickis
2007: Eurekster added Q&A performance to Swickis (social site-search widgets) and the power for web site customers so as to add hyperlinks instantly into the positioning’s index.
From Search Advertising and marketing Expo (SMX)
Previous contributions from Search Engine Land’s Topic Matter Specialists (SMEs)
These columns are a snapshot in time and haven’t been up to date since publishing, except famous. Opinions expressed in these articles are these of the creator and never essentially Search Engine Land.
< February 12 | Search Advertising and marketing Historical past | February 14 >
