Elon Musk’s ‘Twitter 2.0’ is more and more wanting like Twitter 1.0 with minor tweaks, with numerous components like tweet view counts, up and downvotes, and subscriptions all examined at completely different occasions up to now, and all deserted as a consequence of earlier Twitter administration discovering no main worth in them.
However that, in fact, doesn’t essentially imply that they had been proper, and possibly there’s a manner for Elon and his new crew to rejuvenate these outdated proposals, repackage them as one thing new, and probably even get folks to pay for them as add-on options.
Appears we’ll discover out, with Elon additionally, apparently, wanting so as to add tweet reactions into the combo.
There positively should be extra reactions
— Elon Musk (@elonmusk) December 23, 2022
Which Twitter has additionally tried, a number of occasions, up to now.
The latest tweet reactions experiment got here in March final 12 months, when Twitter sought consumer suggestions on the potential of extra emoji response choices along with the Like ‘coronary heart’ icon.
And there’s some logic to that. Reactions have change into a ordinary response choice for many individuals, as a result of they’re now out there in so many social and messaging apps. Twitter itself already has reactions in DMs, with six further choices out there, along with the only ‘coronary heart’ response that you need to use in regular tweets.
And let’s face it, a ‘coronary heart’ shouldn’t be relevant in lots of conditions – so possibly tweet reactions is sensible, and could be a very good accompaniment, regardless of the choice being shelved repeatedly by the earlier Twitter crew.
It does look like Elon’s going to attempt it out, with a lot of the suggestions that he’s flagged in his tweets making it via to Twitter manufacturing up to now.
Probably the most attention-grabbing side, then, might be to see whether or not that response set additionally contains ‘thumbs up’ and ‘thumbs down’ choices, which Twitter has in DMs. Which might additionally change into an attention-grabbing response, and potential rating consideration.
Musk has already signaled that Twitter’s trying to issue extra consumer response choices into tweet rating, with mute and conceal actions set to restrict tweet and consumer attain. Perhaps, up and downvotes, even by way of reactions, could possibly be one other consideration – and actually, if Musk desires Twitter to be a real reflection of the folks’s voice, he ought to be trying to incorporate direct suggestions response alerts into the combo.
That’s a little bit tougher on Twitter, provided that the principle feed updates in real-time, so you’ll be able to’t all the time rank tweets based mostly on consumer votes. Nevertheless it could possibly be a technique to glean extra suggestions on what folks need, and don’t wish to see, total, which could possibly be one other factor in Musk’s broader reformation of the app.
Both manner, it’s one other factor to think about. Doubtlessly, if Elon and Co. truly roll it out.
